Posts Tagged ‘Data’

“Data is everywhere—so how do we make it work for us?”  Imagine walking into your favorite store, and before you even reach the counter, your phone buzzes with a personalized discount for an item you’ve been eyeing. This isn’t the future—it’s happening now. Adobe and Perficient are revolutionizing digital experiences, making personalization smarter, faster, and […]

Salesforce has been giving us a ‘No Code’ way to have Data Cloud notify Sales Cloud of changes through Data Actions and Flows.   But did you know you can go the other direction too? The Data Cloud Ingestion API allows us to setup a ‘No Code’ way of sending changes in Sales Cloud to Data […]

This week, the Perficient team had an amazing time at the Salesforce Manufacturing Summit in Atlanta. The event was filled with energy and innovation, and we were excited to be a part of it. With over 800 attendees, more than 40 sessions, and 20 product demonstrations, the summit provided a fantastic opportunity to connect with […]

Artificial Intelligence (AI) is revolutionizing B2B ecommerce, enabling capabilities such as personalized product recommendations, dynamic pricing, and predictive analytics. However, the effectiveness of these AI-driven solutions depends heavily on the quality of the underlying data. Despite AI’s potential, poor data governance remains a significant challenge in the industry. A recent Statista survey revealed that 25% […]

In the face of electrification, evolving consumer behavior and expectations, sustainability initiatives, regulatory pressures, and geopolitical volatility, oil and gas companies are being challenged to shift their approach and innovate to stay competitive. While there’s a continued focus on the digital experience for customers especially in the downstream sector, companies are also pressured to address […]

In the world of AI, we often hear about “Responsible AI.” However, if you ask ten people what it actually means, you might get ten different answers. Most will focus on ethical standards: fairness, transparency, and social good. But is that the end of responsibility? Many of our AI solutions are built by enterprise organizations […]

Intelligence is the new currency of business: the ability to transform raw data into actionable insights isn’t just a competitive advantage, it’s a strategic imperative. Organizations are rapidly discovering that enterprise intelligence is the key to unlocking unprecedented business value, driving decision-making, and creating transformative experiences. IDC Market Glance: Enterprise Intelligence Services, 3Q24 We’re proud […]

Now more than ever, we’re witnessing a significant shift from simple AI capabilities to action-driven AI Agents that promise to revolutionize how we approach knowledge work, product development, and business processes. Drawing insights from Perficient’s industry experts, we’re constantly exploring Generative AI, the emerging world of agentic frameworks, and their potential to reshape organizational capabilities.  […]

Imagine a world where digital interfaces anticipate your needs, understand your preferences, and adapt in real-time to enhance your experience. This is not a futuristic daydream, but the promise of generative interfaces.  Generative interfaces represent a new paradigm in user experience design, moving beyond static layouts to create highly personalized and adaptive interactions. These interfaces […]

Metadata Extraction: IDMC vs. PowerCenter When we talk about metadata extraction, IDMC (Intelligent Data Management Cloud) can be trickier than PowerCenter. Let’s see why. In PowerCenter, all metadata is stored in a local database. This setup lets us use SQL queries to get data quickly and easily. It’s simple and efficient. In contrast, IDMC relies […]

In the PC-IDMC conversion process, it can be challenging to gather detailed information about workflows. Specifically, we often need to determine: The number of transformations used in each mapping. The number of sessions utilized within the workflow. Whether any parameters or variables are being employed in the mappings. The count of reusable versus non-reusable sessions […]

Data isn’t just an asset—it’s the lifeblood of most organizations. As businesses continue to amass vast amounts of information, the exposure to potential breaches grows exponentially. According to IBM, the global cost of data breaches continues to rise, with the average incident now costing companies $4.88 million in 2024, up 10% from the previous year. […]