Perficient continues to be recognized in the industry as a leader in commerce strategy and implementation, achieving awards from partners and industry organizations as well as inclusions in key analyst reports. Our experts’ insights on distributed and dynamic commerce strategies, including distributed channels such as social media, influencer content, shoppable media, and GenAI as a […]
Posts Tagged ‘AI’
The Future of Work: Letting AI Handle Responsibility While Humans Maintain Accountability
The Future of Work: Letting AI Handle Responsibility While Humans Maintain Accountability In today’s rapidly evolving technological landscape, we’re witnessing a fundamental shift in how we conceptualize the division of labor between artificial intelligence and human workers. Rather than viewing AI as simply another tool in our arsenal, forward-thinking organizations are reconsidering the entire […]
Meet Perficient at Data Summit 2025
Data Summit 2025 is just around the corner, and we’re excited to connect, learn, and share ideas with fellow leaders in the data and AI space. As the pace of innovation accelerates, events like this offer a unique opportunity to engage with peers, discover groundbreaking solutions, and discuss the future of data-driven transformation. We caught […]
A Customer-Centric Shoptalk Spring 2025
Perficient’s experts recently attended Shoptalk Spring in Las Vegas, immersing themselves in three days of meetings and networking with brands and partners amidst the lively atmosphere of smoke-filled hallways, pulsating music, and dazzling lasers. Justin Racine, Principal of Commerce, shared his insights with CMSWire, and we’ve highlighted some of his key takeaways below. The Golden […]
Adobe GenStudio for Marketers in 5 Minutes
Adobe launched GenStudio for Performance Marketing and has made many improvements and updates leading up to Adobe Summit 2025. We’ve had an opportunity to use it here at Perficient, and have discovered a number of exciting features (along with nuances) of the product. We see an evolving future of its rollout, especially as more and […]
Responsible and Secure Use of GenAI for Software Developers
In today’s development landscape, there are numerous ways to use GenAI in software development. Stand-alone IDEs with built-in GenAI, such as Cursor AI and Windsurf, and plugins for Integrated Development Environments (IDEs) are available. Some popular IDE plug-ins include GitHub Copilot, Tabnine, Codeium, and Amazon Q. These tools are easy to use and promise significant […]
AI & Quantum Computing: The End of Privacy?
In an age where everything is interconnected, we are on the verge of a technological revolution that could destroy privacy as we know it. With the accelerating breakthroughs in artificial intelligence (AI) and quantum computing, the concept of privacy—our ability to conceal secrets, preserve our personal data, and maintain control over our lives—may soon be […]
Confidently Incorrect – Learning, Leading, and AI
A friend recently shared a research paper from Oxford Academic about Large Language Models (LLMs) and their human-like biases. I found it fascinating. The article explains how some groups use LLMs to simulate human participants. Since these models are trained on human-generated data, they can emulate human responses across diverse psychological and behavioral experiments. It […]
5 Steps Toward Future-proofing Your Sitecore Implementation
While the world of digital experience platforms continues to evolve at a break-necking pace, and exponentially more so with the evolution of technologies like AI, there are still some steps digital marketing and development teams building digital customer experiences on the Sitecore platform can take to ensure long-term growth over the next five years and […]
Revolutionizing Work With Microsoft Copilot: A Game-Changer in AI Integration
AI is no longer a futuristic concept—it’s here, transforming the way we work in real time. Organizations worldwide making AI a strategic priority, harnessing its power to enhance efficiency, accelerate decision-making, and drive growth. In fact, generative AI adoption has skyrocketed from 55% in 2023 to 75% in 2024, contributing to an estimated global economic impact of $19.9 trillion. […]
Extending the Capabilities of Your Development Team with Visual Studio Code Extensions
Introduction Visual Studio Code (VS Code) has become a ubiquitous tool in the software development world, prized for its speed, versatility, and extensive customization options. At its heart, VS Code is a lightweight, open-source code editor that supports a vast ecosystem of extensions. These extensions are the key to unlocking the true potential of VS […]
The Generative AI Revolution: Reshaping Industries and Redefining Possibilities
Generative AI. The phrase itself conjures images of intricate artwork, realistic text, and even code springing forth from the digital ether. It’s not just hype; generative AI is rapidly transforming industries, offering unprecedented potential for innovation and efficiency. Unlike traditional AI models that primarily classify or predict, generative AI creates new content, from images and […]