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Strategy and Transformation

Digital Marketing Considerations Play a Big Role in Commerce Platform Selection

Why Digital Marketing Considerations Play a Big Role in Commerce Platform Selection- Here’s Why #271

There are a lot of things to consider when choosing a commerce platform for your business. In the first part of this two-part series, Eric Enge and Justin Racine, Senior Commerce Consultant at Perficient, discussed the technology considerations. Now, in this video, they dive into the business and digital marketing factors you need to evaluate […]

An Ecommerce Feature That Could Protect Your Site Against the Delta Variant

Last year I spoke about how COVID-19 would forever change B2B commerce and B2B ecommerce disaster planning. Thanks to the delta variant, much of what I wrote about in these previous blog posts will be needed once again to deal with the influx of product shortages and supply chain disruptions that businesses dealt with only […]

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Agile Brainstorming: Introduction

What is it? Brainstorming is a technique of generating ideas by a group of people or team members by presenting them with a problem statement and having an open discussion. When applied to agile projects, this technique can produce interesting solutions and hence is referred to as Agile Brainstorming. Why is it important? There are […]

The Evolution of Digital Design: Why Good Design is More Than Good Aesthetics

Digital design as we know it today is still a relatively new concept. It’s so new that only 22% of 557 organizations surveyed had the design operations to implement the design at scale in 2020, a surprisingly low number when considering the few organizations that tapped into the design for more than just the looks were able to outperform the S&P by 228% over a […]

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How to Make Agile Iteration Possible Within Waterfall Budgeting – Part 2

In Part 1 of How to Make Agile Iteration Possible Within Waterfall Budgeting, I covered the business desire to achieve iterative development and quick time-to-market, with the reservations of rigid waterfall budgeting and planning.  I also covered pre-project and project start steps, which I believe are critically important to achieving the desired result during implementation.  […]

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An Intro to Caching in MuleSoft 4

Caching is a concept harnessed to store frequently used data in the memory, file system, or database that helps to improve processing times. This strategy is most useful when data does not change frequently or is static in nature. In general, some benefits of caching include improved responsiveness, increased performance, and decreased network costs. The […]

Perficient Commerce Leaders to Present at Digital Commerce 360: B2B Ecommerce Sales & Expansion

We’re excited for our very own, Justin Racine, Director of Commerce, and Karie Daudt, Director of Commerce Strategy, to present at Digital Commerce 360’s Fast-Tracking B2B Ecommerce Sales & Expansion, the second of three B2B events premiering on Thursday, August 12, 2021. This live-streamed session will present research from various thought leaders and commerce experts […]

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Purpose Driven Planning #10: The 25 Compelling Visions!

“A vision without a task is but a dream, a task without a vision is drudgery, a vision and a task is the hope of the World.” From a church in Sussex, England, ca. 1730 Super helpful quote to have in mind, you don’t want to spend your time day-dreaming, dabbling and doing nothing about […]

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[Podcast] What if You Could Speak Marketing and IT? An Interview With Robert Nelms.

In this episode of the What If? So What? podcast, Kim talks with Robert Nelms of Assurant about the importance of empathy when it comes to digital strategy and leadership, and we learn how Robert inspires his team to think through other people’s eyes. Listen Now Subscribe Where You Listen Apple | Spotify | Amazon | Google | Stitcher […]

How Hospitals and Health Systems Can Leverage Ecommerce to Reduce Hospital Readmissions

A big challenge that hospitals and health systems face revolves around patients being discharged, then re-admitted in short order after they arrive home. This is problematic for a few reasons. Most obviously, patient health and wellness are always a top priority for hospitals and health systems, so when a patient is discharged and they have […]

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Purpose Driven Planning #9: The 3 Key Things to Emotional Mastery!

“Your physiology affects your psychology” Tony Robbins In this segment we’re going to dive in deeper in emotional mastery. Your every moment emotional state is affected by 3 things: Your physiology, your focus and the questions you ask. Let’s start off with physiology. Remember this, “the body is the mind”. This is connected to the […]

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Purpose Driven Planning #8: How to Discipline Your Emotions

“We don’t respond to what happens, we respond to our perception of what happens.” Gabor Mate This quote will be useful to us later on but before we discuss it I want to share with you our upgraded schedule. We’ll be planning on a weekly basis from now on. That’s why we’re adding a small […]

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