Digital transformation is the means of modernizing the systems that businesses use to create, deliver, and sustain meaningful customer experiences. This modernization ensures that businesses remain attuned to their most digitally savvy customers. Businesses that embrace mobile as a critical piece of a larger digital transformation plan will take the lead in their marketplace. In […]
Mobile
Most People Don’t Understand What UX Is
In a society where design is everywhere, and we could almost say it rules our lives, UX is a terminology that has been adopted by most Web designers and Design agencies worldwide; but even when it is something most professionals in this area have adopted, a lot of them don’t really know what UX really […]
Take the worry out of going mobile
The future of business is in your hands right now – or on your wrist or in your pocket. More than two-thirds of consumer shopping and almost 40 percent of purchases occur with either a smartphone or tablet, according to Forrester Research. About 90 percent of e-commerce originates from mobile devices, and a growing segment […]
Adobe Leads the Way for Mobile App Development Platforms
Adobe, one of our Enterprise Partners, was recently recognized as a Leader in Gartner’s 2016 Magic Quadrant for Mobile App Development Platforms. 2016 marks the fourth year that Adobe has been honored with this recognition. Gartner evaluated 17 vendors on a wide range of criteria, including cross-platform development, ability to deploy and manage apps across […]
Why Deep Linking Takes Apps to the Next Level – Here’s Why #81
Google deep linking opens up the world of Google search to app developers. Learn why that’s important to the future of apps and search in this episode! You’ll find any links mentioned and a full transcript below the video. Don’t miss a single episode of Here’s Why. Click the subscribe button below to be notified […]
“Alexa. Can You Find My Company?”
The rise of the voice-enabled search function has created “conversational shopping,” a buzzword introduced by Behshad Behzadi, Google’s Director of Search, at the SMX West’s Event in early 2016. Although voice search isn’t a new feature – after all, Siri was born in 2011 – it’s now picking up in popularity since error rates are […]
Mission Made Possible: Fast Development with AEM Mobile
A few months ago Adobe, one of our Enterprise Partners, approached our team at Perficient Digital with a special assignment. The mission, if we chose to accept it, was to create a proof of concept (POC) that highlighted the capabilities of Adobe Experience Manager Mobile for an industry vertical. “Perficient has strong experience in the […]
Why You Need to Understand Structured Data – Here’s Why #79
Using structured data markup is a good way to help search engines find, understand and feature important information on your site. That means they can do a better job of helping the right people find you in search. A recent session at SMX Advanced in Seattle revealed a number of interesting innovations in the area […]
Why Google’s Second Mobile Update Matters – Here’s Why #78
Google has been shouting at you for a while now to get mobile friendly. Are you paying attention? In this episode of Here’s Why, we’ll explain why the second mobile ranking update from Google is a loud and clear message that you should. Don’t miss a single episode of Here’s Why. Click the subscribe button […]
Everything Mobile with Google’s John Mueller and Mariya Moeva – Virtual Keynote
Mobile, AMP, App Deep Linking, Voice Search and More Welcome to our third Virtual Keynote with Google! Also, check out our past Virtual Keynotes with Google’s Gary Illyes. Here’s the video of our #VirtualKeynote conversation with John Mueller and Mariya Moeva of Google. You’ll find a full transcript below the video. Eric: Hey, everybody. This […]
You Can Take it with You – A Mobile Monitor Review
We all have our normal workstations setup just the way we like them. The monitor, or most likely, monitors, speakers, mouse, desk space, etc. But what happens when you need to work away from your normal workstation? I always feel cramped looking into the single viewport on my laptop. I’m definitely not as productive as […]
What Was the Impact of Google’s Second Mobile Update?
On May 11, 2016, Google “finished” rolling out its second mobile rankings update. Today we’re publishing the results of our study to measure the impact of this new algo update. Google’s first mobile update was a big one, was this one as significant? To find out, we took a baseline measurement of over 18,000 mobile […]