The internet can be a scary place. And some of your shoppers may have been burned in the past by unsecured sites or shady businesses. And this can make people uneasy moving forward with other sites. 58% of consumers claim to have dropped out of a check-out process because of security concerns. To help combat […]
Customer Experience + Design
Configuring Event Monitoring in IIB using Monitoring profile
Overview Monitoring profile helps you to customize the events emitted by message flow’s node level at run time. Transaction and terminal events are the two major types of events emitted by the message flow. Transaction events are emitted only from input nodes E.g., MQInput and FileInput. Terminal events are emitted from terminals of any […]
How to Use SLDS Design Tokens in a Custom Lightning Community Theme
Have users who want to customize branding, colors and buttons in a Lightning Community? Design tokens are the key. The brand panel in Salesforce Community Builder is equipped with five standard palettes and six color swatches to customize them. Using Lightning design tokens, we can tie these color swatches into a custom Bolt theme, giving […]
Communications: The Virtual Backbone of Your Business
Good day and welcome to my blog spot! That simple opening can help set the tone for whatever your message is to follow. I could just have easily opened with: You can permanently damage your eyes by staring at the sun for a minute and a half. My opening was a bit more casual and […]
Crush Your Content Marketing with Artificial Intelligence
As a content marketer for Perficient, it’s my job to tell the story of technology and why new solutions on the market are important for enterprises. At the very core, my goal is to provide value as you embark on your journey to learning and understanding the market. While my employer could turn to a […]
Worth the Wait: Planning Your Cyber Monday/Black Friday Deals
If you’re a retailer wanting to make the most of the holiday season sales spike, you need to be planning a great Cyber Monday/Black Friday deal. Last year, consumers spent $3.45B on Cyber Monday alone (a 12% increase from the year before), and this number is only expected to grow. The fact is, your customers […]
Salesforce Community Branding and UX Design Tips
Beyond a customer’s perception of your company’s products and services, your brand identity and experience go hand-in-hand with every interaction they have – across marketing, sales, and service – with every touchpoint serving as an opportunity to further engage your customers. Your new Salesforce Lightning Community should not be an exception to this rule. A […]
Handling Large Resolution Images in AEM
Recently I ran into an issue where one of my images was not appearing correctly on my Adobe Experience Manager (AEM) page. Upon a closer look, it appeared that AEM was downscaling the web image when used in my Image Component. After hours of research, we discovered this is an issue driven by the default […]
Be Our Guest: How Forced Account Creation Kills Conversion
As an online retailer, it’s your goal to cut down on the steps in the path to purchase. Yet, many eCommerce sites force creating an account before a shopper can check out. And almost every shopper dreads this phase of the process. It’s a fact: account creation is a conversion killer, blocking valuable users from […]
Customer Experience (CX) Dimension #3: Design Process
The third of the seven customer experience (CX) dimensions discussed in Perficient Digital’s CX guide is Design Process. Once you have your customer insights (first dimension) and your strategy (second dimension), the next step is to tackle design. Remember that, in life sciences, “customer” means many things (e.g., patient, physician, clinical site, clinical subject, research […]
Leadership: A Vote of Confidence
Whether your professional life resides in an Accounts Receivable atmosphere or not, leadership is critical. A common misconception about collections or accounts receivable is that it’s strictly all about the numbers. While on the surface it may look like that, the reality is that leadership and communications experts are at work and the byproduct is […]
Cart Killing 101: Don’t Offer Free Shipping
How many times have you personally been shopping online, excited to make a purchase, only to abandon your cart because you were hit with unexpected (and what you considered to be too expensive) shipping costs? You’re not alone. 58% of shoppers decide not to complete a purchase when the shipping costs are too much of […]