Adobe

Server-Side Order Confirmation Mbox: Unlocking Adobe Target Delivery APIs    In today’s marketplace, it’s important to not only stay ahead of competition, but also consumers. Being able to accurately anticipate the needs of your customers and offer relevant product recommendations provides personalized engagement and maximizes cross-sell and upsell conversions. If you’re using Adobe Target, you […]

What if you could host a development AEM instance on a single-board, low-cost, high-performance computer that consumes very little power with hardware that you pay for once? That’s the question I set out to answer with my minimalist AEM experiment. Leading a team of AEM developers who support an on-prem implementation, I’m tasked with trying […]

Welcome to the continuation of our multi-part series on using Content Automation in AEM as a Cloud Service to accelerate your creative operations. To gain a more comprehensive understanding, make sure to check out Part 1 of this series which gives an overview of the feature by Adobe, along with helpful use cases and Part […]

DynamoDB, offered by Amazon Web Services, is a NoSQL database that provides both key-value and document data models. It supports tables of any size with horizontal scaling (Expanding your infrastructure by incorporating extra nodes or machines to accommodate increased demands.). It empowers developers to create serverless applications that have the flexibility to begin on a […]

Identifying Opportunities in a Cookie-less World In Part 1 of this series, we explored the disruption and impact that impending policies around the restricted use or removal of third-party cookies are poised to bring to the digital advertising and marketing industry. As we stand at the cusp of this change, it is important to embrace […]

Content Management Systems and Templating In the past, I have worked with various Content Management Systems, including Drupal, which utilized the Twig templating engine to generate the HTML for web pages. Twig shares many features with HTL, the templating language used in Adobe Experience Manager (AEM). While working with Twig templates in conjunction with the […]

The AEM Style System allows the template creator to define style classes in the component’s content policy as well as page policy so that the content author can select them while modifying the component on the page. These styles can be visual variations of components, making them more versatile. Use Case: The Style System offers […]

I had the pleasure of moderating our first International Women in Digital panel discussion on the Sunborn Yachtel in London on June 9th during Adobe’s EMEA Summit. We started the WID series at Adobe Summit in Las Vegas in 2017. The very first event was attended by less than 20 ladies who gathered around a […]

The Engager A huge congratulations to our client Sunbelt Rentals for winning an Adobe Experience Maker Award in the Engager category! At the prestigious 2023 Adobe Experience Maker Awards’ gala held on June 21 at Rockefeller Center’s iconic Rainbow Room in New York City, Sunbelt Rentals emerged as the winner for The Engager category. This […]

Welcome to the second part of our multi-part series on using Content Automation in AEM as a Cloud Service to enhance your Creative operations. If you missed the first blog of this series, which provides an overview of this feature by Adobe and explores relevant use cases, we recommend checking it out. In this article, […]

Introduction Adobe recently hosted its highly anticipated NextGen eCommerce Event Series in Dallas, showcasing cutting-edge innovations in digital experience for customers. Bringing together Adobe Commerce and Adobe Experience Manager, the event focused on helping organizations build unified strategies that create high-converting shopping experiences. Attendees had the opportunity to explore topics such as fast website performance, […]

What is Magento 2? Magento (Adobe Commerce) is an e-commerce platform built on open-source technology that provides online merchants with a flexible shopping cart system as well as control over the look, content, and functionality of their online store. Magento offers powerful marketing, search engine optimization, and Catalog management tools. It’s open-source software, which is handy […]