Industries

In our first blog in this series, Getting Started With Client Remediation (Part 1 of 3), we discussed how to get a client remediation program started, what levels of the organization should be involved in client remediation programs, and how ultimately good things, such as lower risks, improved technology, and risk monitoring, may result from […]

Perficient and AWS recently partnered with HIMSS to host a webinar that went in-depth about Perficient’s Healthy Lakehouse solution, specifically: Driving insights across the enterprise through the pragmatic, scalable implementation of a data lakehouse Maximizing business value by strategically approaching cloud-based data modernization, not merely as a move from on-premises systems Understanding the value of […]

As we know, many users don’t actually read your healthcare content. Instead, they scan it. They’re scanning for the action that’s relevant to their journey, such as how to schedule an appointment, a phone number or a web form. And, frankly, that’s what you want them to do — to convert. To do that, you […]

Environmental initiatives are only successful if the effects are not more harmful than the outcomes. In the case of both electric vehicles (EV) and energy companies, the race towards net zero is a complicated one. On one hand, energy companies must shake a negative reputation for their contributions toward emissions and pollution. On the other […]

Introduction Conga is one of the most liked Third-Party programs available on Salesforce’s AppExchange. Conga Composer enables Salesforce users to Create, Modify, Automate, and Produce Documents and Quotations with only the click of a button. Also, it may assist you in selecting from a selection of finely organized templates that contain information from any Salesforce […]

Your firm has, whether it was an individual or collective organization, violated the first component of the Hippocratic Oath – “first, do no harm” (or “primum non nocere,” the original Latin translation from the Greeks) while interacting with a client. Some combination of your conscience and your lawyers make you want to “make things right,” […]

The final step in the CMS price transparency legislation is due January 2024 and requires that health plans ensure that their members have access to accurate cost of care tools that show total procedure costs for an episode of care. These 3 major shifts will happen operationally due to price transparency:   The “Plan Design […]

Throughout history and across cultures, women have been forbidden from opening bank accounts, owning property, and taking out loans. Fortunately, most societies today don’t legally bar women from partaking in these tasks, but the ancient history of shutting doors on women seeking greater financial control has left an undeniable gender gap in the world of […]

Despite surviving both the Great Depression and the Great Recession, not even enduring luxury retail giant Nieman Marcus could escape COVID-19’s interruption of indoor shopping. When Neiman Marcus emerged from bankruptcy after a tumultuous 2020, the company smartly pivoted towards a new plan for targeting consumers. The 115-year-old luxury retailer would laser-focus on their most […]

One key area that’s often overlooked with any branded manufacturer is the ability to service all personas and journeys within channels. Manufacturers have the unique job of needing to be just as close to their customers as they are to their distribution and retail partners. After all, they’re making the products that we as consumers […]

There’s been a lot to say about the cost transparency legislation that came out a few years back from CMS. The final step in the legislation is due January 2024 and requires that health plans aka “payers” ensure that their members have access to far more robust and accurate cost of care tools. These enhanced […]

For marketers of medical devices, it has never been more important to engage directly with your patient consumer audiences. With an abundance of consumer-grade device competition, an overall focus on ‘care in place’ for aging populations, and even consumer interest in exploring devices as an alternative to pharmaceutical therapies, the momentum is squarely on medical […]