If you are like me, then you were waiting with bated breath for today’s announcement from Apple regarding their latest technology. Apple revealed the iPhone 6, iPhone 6 Plus, Apple Pay and the wearable technology that everyone was waiting for, the Apple Watch. Apple has revolutionized technology over the decades and with today’s reveal of […]
Posts Tagged ‘customer experience’
Trends that are shaping the expectations of the connected consumer
As the connected consumer evolves, demands and expectations continue to rise, and trends rapidly change. Connected Consumers use the power of information to drive prices down, yet still demand a high level of service. Retailers must utilize and analyze complex data to understand insights, customer service expectations and responses that will supersede the expectations of […]
The New 3-Legged Stool of Success in Retail
I came across a great article in 1-to-1 Media regarding 3 critical elements of the customer experience that enable retail organizations to position themselves ahead of the competition. We remember the days of talking about the 3 must-haves in retail as: Buy Move Sell But in the article titled “The Three-Legged Stool of Retail,” Timothy Hood presents three […]
The future of customer experience foreseen almost 80 years ago…
What would you say if I told you that the Internet was not the first channel of that gave consumers a more convenient and automated way to purchase and obtain consumer goods? The Internet has given consumers a lot of power in regards to researching products, purchasing habits, and delivery options. It has provided consumers […]
Enhancing the Digital Customer Experience with Sitecore
Just as we gear up for a webinar focusing on the digital experience – scheduled for this Wednesday, more information here – our team has published a new Perficient Perspectives on a closely related topic. Perficient Perspectives are a series of informal Q&A with subject matter experts on hot technology topics and trends. In the […]
How to Gain Visibility & Insights through the eyes of the Connected Consumer
The roles of selling and marketing to consumers have drastically evolved in recent years. Advances in technology have significantly altered how retailers and consumer products organizations interact with consumers as the need for convenience and personalized connection have become top priority in this increasingly digital, mobile and social purchasing landscape. To meet these expectations, companies […]
Consumer Corner with Jim & Michael
Jim: Michael, how was your vacation? Michael: Ended too fast, too fast. We had a wonderful time in Freedom, NH, but freedom is now over. The days are getting shorter, the barbecues are wrapping up, and I even spotted a school bus this morning. Jim: Only 127 day until Christmas. Michael: And only 100 days until […]
Top 5 Digital Trends for Back-to-School Season in Retail
I came across NRF’s infographic on the Top 2014 Back-to-School and College Trends. Let’s break this down and look at how the new “connected consumer” era of retail is impacting shopping trends through digital and technology channels. Here are 5 top digital trends from the survey: 44% will purchase items online, up from 37% last […]
Hilton launches mobile initiative to give the consumer control
Michael Porter, Sales Director at Perficient, recently wrote a blog post about Hilton’s unveiling of their new customer experience initiative via the mobile channel. It will enable consumers to utilize their smartphones to check in, view floor plans to select the rooms they would like, submit special requests (ie. room service), etc. Hilton recognized that their […]
Customer Experience: Don’t Ask, Know!
Having worked with clients across industries and around the world – one thing about customer service is clear: the more you know about your customers and their experience, the better you can anticipate and serve their needs. I’m sure you’ll agree that as a customer, it feels good to be acknowledged by name and appreciated […]
Importance of Social Integration
Glenn Kline, Sales Director with IBM PCS at Perficient, recently wrote a blog post about the importance of social needs integrating with Portals at the IBM Digital Experience Conference. Social Interactions have become a pertinent part of business as a whole but are very important in regards to consumer engagement. Patterns represent modernized processes with […]
Consumer Corner with Jim & Michael
Michael: How time flies- Jim: You mean because it’s Wednesday and you’ve still got a week’s worth of work to do? Michael: That’s certainly on my mind, but actually I’m reflecting on a fascinating story I read just yesterday—a story about custom earbuds manufactured using a 3D printer. In thinking about this sort of innovation […]