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Can an ERP be Implemented at an Oil & Gas Company in 6 Months?

Yes, it can with Oracle ERP Cloud and Perficient! In the past, an ERP implementation was a project that made people complain, conjure images of extreme difficulty, and generally tax everyone’s stamina, patience, and faith. Furthermore, an ERP implementation at an Oil & Gas company was an experience that in some cases never had a […]

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CRM, It’s Not Really A CRM Project Anymore

Lately, I’ve worked on a number of CRM projects for clients.  One theme sticks out more than anything else.  It’s that a Customer Relationship Management (CRM) project is not really a CRM project.  Instead, they are the following: Marketing Data Integration Knowledge Management In many cases, the budget for a CRM project has more funds […]

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My Top 5 Favorite Features of Oracle Analytics Cloud

Oracle Analytics Cloud (OAC) is Oracle’s cloud-based platform for reporting, analytics, data exploration, and data visualization. It encompasses many capabilities and multiple products. As a result, it was hard to limit the post to just 5 features given that there is so much to choose from. That being said, the following are my top 5 […]

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Increase Microsoft Teams Benefits, Part 2: Channels

Spend less time communicating, but be better informed by utilizing all the features available on Microsoft Teams. We started by planning a strong foundation for our communication in Part 1. Now we are working within those channels to gain four key Teams benefits. Why make these changes? Before we get into what, let’s remember the […]

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Increase Microsoft Teams Benefits, Part 1: The Set Up

Microsoft is going all-in on Teams, and it’s time your company reaps the benefits! So much is being left on the table, and more potential is waiting to be released. This blog series lays out the secrets to upgrade your team’s usage of MSFT Teams. Taking these steps will transform the tool from “just another chat avenue” to the […]

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Find a Doctor Digital Experience: Best Practices to Be Easily Found

In this final post of the Find a Doctor blog series, I will be sharing best practices to ensure your organization’s Find a Doctor tool is easily found by consumers, physicians, and academics. In previous posts we have uncovered the challenges users typically face with these tools, best practice on the type of content to […]

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Find a Doctor Digital Experience: Best Practices Search and Filtering

This is the third post in the Find a Doctor blog series, I hope you’ve found the previous posts insightful in identifying Find a Doctor content to include within your organization’s tool to assist conversion. I look forward to sharing best practices regarding search and filtering capabilities to enhance the Find a Doctor user experience. […]

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Data Ethics – The Profound Impacts of New Technology

Data ethics and security have been around a long time – as long as data. Constantly evolving. But, continued tech advancement has made a profound impact. So, data security and data ethics is more important than ever. 1. Magnified Relevance Tech has enabled an exponential increase of data. We know this. The more data, the […]

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Find a Doctor Digital Experience: Best Practices to Convert Patients

Find a Doctor tools are commonly used by consumers, physicians, and academics across healthcare provider and payer websites. As a key part of a conversion funnel they assist with patient acquisition and retention, and therefore remain a high priority for every healthcare website. Despite this high prioritization, many healthcare providers and payers are still getting […]

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The Secret Guide to Working With a Recruiter

How to Best Work With a Recruiter As a job applicant, navigating the interview process from first call to first day can be a daunting and, let’s be honest, tiring process. There’s a ton of research to do (but where should you focus your research?), people to meet (but what are their personalities like?), and […]

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Top Healthcare & Life Sciences Resources for Technology Workers

Today’s healthcare organizations face mountains of data, escalating regulations, and heightened patient expectations. At Perficient, we focus on the healthcare consumer experience, working with organizations to design and implement solutions that enable interoperability, leverage key data insights, and improve consumer experiences and quality of care.  To make sure you are well-versed in all things healthcare, […]

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[Guide] Change Management Best Practices from Real Projects

Organizational change management is about defining and driving behavioral changes to individuals, groups of individuals, and entire organizations. It’s about increasing user adoption. Now, change management theories look great on paper. Many practitioners have gone through classes, read books, and have even become certified in change management but still struggle with how to actually perform […]

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How to Build Marketo Programs Faster With Templates and Tokens

Delivering success with Marketo requires best practice knowledge and expertise for marketing automation teams. This ongoing Marketo Essentials series shares tips and expertise you can put to use in Marketo to do more and perform better. Do you want to build Marketo programs faster? Today I’m going to show you how to use program templates […]

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Northwell Health Overcomes Self-Service Analytics Challenges

Perficient is excited to share the on-demand recording of our HIMSS 2019 educational session presentation. The session showcases a comprehensive analytics and data strategy solution developed in partnership with Northwell Health. Northwell Health is the 14th largest health system in the U.S. and the largest in New York. The session is now available on-demand below. […]

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Empowering Sales Teams in a Digital World

On June 28, I will be speaking at IRCE, the commerce industry’s biggest and most influential annual event. Sharing the stage with our client, Geriatric Medical, I’ll explore how B2B businesses can use technology to empower their sales teams and transition their operation into the digital world. In an age of eCommerce, the modern B2B […]

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4 Steps for Personal and Digital Marketing Fitness

As Digital Marketers we are bloated with options for tools and processes and have bloated backsides from sitting at desks all day long. Over the past 3 years I have lost and kept off 80 lbs and have led multiple end-to-end digital marketing transformations. I can safely say I’m a bit of an authority on […]

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Data As Experience: Designing For The User

This is a continuation of my Data As Experience Series. My last post in this series focused on Context. In this post, we will discuss a process of designing for the user experience. Designing for The User All too often, I see a report designer think more about how to make a report grab the […]

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Subject Matter Experts Need to Create Your Content. Here’s Why.

Consumers are looking for accurate, reliable, and accessible thought leadership. They want to know the information they’re consuming comes from an expert. So, can they trust your content? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they explain the […]

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We Are in the Age of Voice Assistance. Here’s Why.

As people become more comfortable interacting with voice devices and assistants, marketers are faced with learning how this trend will impact marketing efforts. Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they share three actions digital marketers should be […]

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