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Posts Tagged ‘augmented reality’

MicroStrategy’s AR App for Avon’s Customer Case

Avon, a leading beauty company, presented a customer case to our MicroStrategy partner to find a more efficient way to identify product performance in their stores. MicroStrategy, with support from our experts, took this challenge and produced an augmented reality application using the platform and augmented reality APIs. The result? An application that can display […]

Augmented Reality and Revolutionary Holograms in Healthcare

Increasing amounts of companies are tirelessly working on ways to capitalize on their use of virtual reality and its friend in technology, augmented reality. The current options are predominantly for entertainment purposes such as; designing advanced video games, 3-D movies, and more. However, with multiple opportunities focusing around visual, augmented reality has the chance to […]

All Aboard the Virtual Train: How to Improve UX with AR and VR

While augmented reality (AR) and virtual reality (VR) technology has been around for a while, the processing power required to create a great user experience (UX) meant limited availability to the average consumer. But now, with more powerful devices and technology like Apple’s ARKit, people are walking around with that power in their pocket. The opportunities […]

Introduction to Apple’s ARKit (Part One)

In the WWDC 2017, Apple announced the ARKit, which is a new framework to embed the Augmented Reality technology. In this article, you’ll get a brief idea of what AR is and what is inside the ARKit. What is AR? AR (Augmented Reality) is a technology that put a visual object into the real world. […]

Top Digital Marketing Trends to Watch in 2017 – Augmented Reality

The Internet of Things, connected devices, the use of customer data and insights to personalize experiences – all of these are part of our daily lives. Now augmented reality (AR) arrives on the scene with the potential to shape customer experiences like never before. With smartphones in the hands of 72% of U.S. adults, there are […]

How Pokémon Go Relates To Life Sciences And Healthcare

Pokémon Go is an example of a mobile app that is experiencing wild success. The global phenomenon, which is now estimated to generate over one million dollars in revenue every day, is making experts in all industries ask, “How can I achieve similar success?” Personally, I think the success of Pokémon Go can be attributed […]

Pokemon GO: Inspiring the Connected Enterprise

Unless you’ve slept under a rock the past few weeks, the arrival of Pokemon GO has no doubt entered your consciousness from kids walking around aimlessly to businesses offering incentives for trainers who have managed to level up. Based on the Pokemon animation from Japan in the 1990s which features young adults traveling a fantasy […]

Pokémon Go and How Augmented and Virtual Reality Helps Brands

What is Pokémon Go? The game, now available on iOS (Apple) and Android, gets you to go out and explore the real world with your mobile phone while you have the app turned on. It’s now bigger than Tinder and close to beating Twitter’s “daily active users,” since its launch on July 6th. The game […]

Augmented Reality, Service Ticket Deflection and Buzzwords

I attended Oracle’s 2016 Modern Service Conference in Las Vegas last week. I got to catch up with a lot of friends and colleagues, saw some great demos, and heard some good talks.  So what stuck with me from the conference?   Well, the first three things that come to mind when I think about the […]

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