Part 1 of this series discusses the first two scenarios that should set off alarm bells if you are trying to execute a digital transformation. In this part, I discuss the final three scenarios and what you can do to try to course correct to keep a digital transformation on track. As you get deeper into […]
Strategy and Transformation
Help Your Customers Help Themselves – A Self-Service Toolbox
Ahhhhh, the soothing sounds of Muzak in my ear as I wait on yet another level of ‘automated’ phone service. All the while I’m wondering, did I choose the right selection? The lady at the beginning said I was supposed to listen closely because the selections might have changed. What if I wind up with […]
Establishing Cloud Reference Architecture and Best Practices
In the post “The Business Case Justification for PaaS” we looked at the benefits and a business case for PaaS and the post “Developing a PaaS Migration Strategy” outlined ways to migrate applications to PaaS. In this blog we will look at the steps to create a reference architecture and developer best practices to get […]
On-Page and Off-Page SEO Creates Success. Here’s Why.
There are several fundamental aspects of SEO success that have remained consistent in a constantly evolving field. Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they share a case study that demonstrates how the fundamentals of SEO have paid […]
Stop Your Digital Transformation If Any of These Are True (Pt. 1)
Digital Transformation continues to be a hot topic across organizations. In a recent IDG poll more than ⅓ of businesses have started down a digital transformation path with almost ⅔ in some state of operating mode or ‘completion’ (can a transformation every be complete?). The ground-truth of a lot of these digital transformations is while […]
5 Essential Steps for Improving Your Customer Care
Satisfying today’s digitally savvy and well informed customers boils down to one common theme – customer experience. Price and quality are key considerations when making purchase decisions. However, it’s the experience that keeps customers coming back for more. 73% [of consumers] said a good experience is key in influencing their brand loyalties Your organization must […]
The 3 Priorities in Content Marketing. Here’s Why.
Content marketing is a relatively new concept and can be complicated. So what really matters to achieve success? Check out our recent video from Eric Enge and Mark Traphagen, who joined Perficient Digital through our acquisition of digital consultancy Stone Temple, where they outline the top three priorities to get the best ROI from your […]
Retail Checkout: Who’s Doing it Right?
It’s no secret that cashiers at retailers are starting to be replaced by self-checkout options. The rise and success of Amazon Go has the retail industry adopting new technologies to remain contenders in customer satisfaction. The majority of big chain retail establishments are implementing new checkout options: express checkout, curbside pick-up, registers for customers to […]
A Proven Approach for Change and Adoption of Office 365
In my most recent blog post we discussed some scenarios expressing of the importance of organizational change management (OCM) in an Office 365 (O365) implementation. This post will focus on the approach for change and adoption of O365. An organization must be ready, willing and able for the change and adoption of Office 365. A […]
A Millennial’s Take on Change: Why is it So Hard?
The biggest obstacle an organization will face today is… change. Why is that so hard to believe? Having already experienced two acquisitions as a professional, I can safely conclude that learning to be nimble and flexible in an ever-changing environment is and will be an ongoing topic of conversation for generations to come. I would […]
Change Management Lessons for Salesforce Financial Services Cloud
Bringing new technology to a team is always going to bring a set of challenges. As humans, we are creatures of habit, but we also have the ability to understand the logic behind adapting to the needs of the future. When the Dark Cloud of Change is Already Looming For any business to succeed long-term, […]
Sustainable Organizational Change and the Emergence of e-Scooters
The Emergence of the Ubiquitous Electric Scooter I discovered a new way to get around the streets of San Diego a few months ago. While on vacation with my family, I rented and rode my first electric scooter (also known as an e-scooter). If you live or work in an urban downtown area, you have […]