Mobile

When we start a discussion about Mobile browser testing,  we immediately think of testing on a mobile device. I can suggest a different idea. Emulators. Nowadays it’s very common that people view websites on mobile devices. So Mobile testing is needed in order to ensure testing. What is an Emulator? Any Guess? An Emulator is a […]

If you are like me, then you were waiting with bated breath for today’s announcement from Apple regarding their latest technology.  Apple revealed the iPhone 6, iPhone 6 Plus, Apple Pay and the wearable technology that everyone was waiting for, the Apple Watch.  Apple has revolutionized technology over the decades and with today’s reveal of […]

I was talking to a colleague a number of weeks ago and the topic came up of where mobile was headed now that smartphones/tablets have become “commonplace”. The three areas that seem to get a considerable degree of focus is wearables (whose hype will be even further boosted if Apple releases the rumored iWatch on […]

Google has always told us they want us to be creating “high-quality pages” that give searchers exactly what they were looking for, but what do they mean by “quality”? Today’s episode brings you a lively and sometimes intense dialogue among some of the most seasoned veterans in SEO. Eric Enge and guest co-host Mark Traphagen […]

A mobile application has very little function without data to work with and enterprise business mobile applications, even more so. This has given rise to the visibility of application programming interfaces or APIs within the enterprise. Businesses are using APIs to allow visibility to certain business data to business partners outside the company. This concept […]

Not only is Rae Hoffman a super-smart and experienced SEO, she is a straight talker. In today’s episode you’ll get to enjoy Rae at her finest. So get ready for a no-holds-barred, roller coaster ride into Rae’s trademark rants and raves. All around, the eight SEO myths that Rae covers here, is a fascinating conversation […]

Paid search advertising is complex and tricky. So, leave your SEO skills at the door because this is a whole new ballgame. Larry Kim of Wordstream is one of the foremost experts in the world of pay-per-click. Nothing he does for his clients is by guesswork; he is extremely data driven. If you’ve ever seen […]

Michael Porter, Sales Director at Perficient, recently wrote a blog post about Hilton’s unveiling of their new customer experience initiative via the mobile channel.  It will enable consumers to utilize their smartphones to check in, view floor plans to select the rooms they would like, submit special requests (ie. room service), etc.  Hilton recognized that their […]

Hilton announced on their web site that they plan to change the game when it comes to the guest experience at their hotels.  While the press release doesn’t state the investment, the Wall Street Journal quotes it at $550 million.  But what’s really cool is that the smart phone will become: Your room key: bypass […]

Few people in the online marketing world have become as well-known and respected as Rand Fishkin, founder of Moz. In today’s show host Eric Enge and guest co-host Mark Traphagen get Rand to share from his vast experience in content marketing. Rand talks about what works, what doesn’t, and why content marketing may not be […]

As the popularity of the social web has grown, many people assume that search engines like Google are making use of a so-called “social signal” to influence their search rankings. But is that actually the case? Our guest AJ Kohn is one of the most trusted and respected observers of the interaction of search and […]

This morning, Microsoft CEO Satya Nadella sent his employees an email, and a pretty important one at that (Read it here). July marks the beginning of FY15 for Microsoft, and it’s a time to reflect on the previous year and plan for the future. For Nadella, this means determining where the focus lies as the […]