Data + Intelligence

A couple of years ago, I read several articles detailing the challenges of Big Data and the confusion around implementation.  The message was as follows: Everyone talks about it, nobody really knows how to do it, everyone thinks everyone else is doing it, so everyone claims they are doing it. Since then, technology and Big […]

So, if you’ve been following along on this “Governance journey” you know we’ve discussed what it is (strategic business capability) and some helpful items (frameworks, tools, certifications) for carrying out its mission. But, as you likely know, sometime establishing a program is a tough sell. It is often viewed as “overhead” or just more red […]

Personalization isn’t just another marketing buzzword. At a point in time when consumer demands and expectations have never been higher, brands that deliver personalized experiences and messages have a competitive edge. As a marketer, you understand that when you engage prospects there is a higher probability they will convert to customers. And when customers feel […]

So, here we are (again.) If you’ve been following along, you know we’ve spent some time defining our terms with regard to Governance and establishing it as a Business Capability. We’ve also taken a look at some available support for a Governance Program in the form of Frameworks and actual vendor products specifically aimed at […]

Expanding our breadth of Big Data and analytics solutions, Perficient launched a new partnership with Alteryx earlier this year. We’re excited about the opportunities this brings to our customers, given the leadership and innovation Alteryx has shown in visualization, predictive analytics, machine learning, applied statistical analysis and model building. Let’s take a look at some […]

There’s no question that the core function of managing money in a heavily regulated industry is difficult and expensive. New companies with robo-advising technology will need to learn how to navigate the regulatory landscape, making it critical to collaborate with traditional wealth management firms. From a bank’s perspective, robo-advising remains critical in terms of servicing […]

This is the question that keeps marketing leaders up at night. It’s easy to compile a report that includes vanity metrics –  page views, blog comments, impressions, downloads, and click-through rates. However, to move your business forward and demonstrate how your digital marketing efforts contribute to the bottom line, you’ve got to take it a […]

Welcome (back) to my blog as we continue to expound upon Governance and what it means within a business enterprise. To date we’ve defined what Governance is and talked a bit about how the industry supports it through the availability of Frameworks and Guidance for establishing and running a program. Now I’d like to turn […]

Depending on where investors are located in the world, investor behavior is vastly different; therefore, robo-advising may play a different role depending on the region. Some counties are more conservative and prefer traditional forms of wealth management services, while others are much more comfortable with investing on their own. The World Economic Forum conducted research […]

Welcome to my blog and my next entry in my series dealing with Governance within business enterprises. To date I’ve provided my thoughts as to the meaning of core concepts (Governance, Management, Data, Information, Strategy and Tactic) and used these concepts to define what I believe a Governance Program represents (or should represent) within an […]

My last post on BICS and Cloud (Fusion) Apps Integration Architecture described how BICS Data Sync 2.2 can read the OTBI metadata to allow for near real time trickle feeds from Oracle Cloud Applications. As I described in that post, there are multiple ways to load data from the Oracle Cloud Applications into BICS.  The […]

OBIEE 12c has seamless integration with the EPM 11.1.2.4.  The OBIEE BI Admin tool can read EPM metadata and import it into the OBIEE RPD which allows you to quickly incorporate Hyperion data sources.  When you integrate the EPM datasources, the full features of the OBIEE 12c platform are available to you.  This includes OBIEE […]