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Customer Experience + Design

Acquia's AI-Enabled Digital Experience Creation

Acquia’s Vision for Accessible, AI-Enabled Digital Experience Creation 

Acquia is known for its open-source roots and marketer-friendly tools, and its approach to AI reflects that ethos. As digital experience platforms evolve, Acquia is embedding agentic and Generative AI to make experience creation more accessible, intuitive, and scalable, especially for teams without deep technical resources.  Forrester’s report, The Impact of AI on Digital Experience Platforms, […]

Closing the Customer Experience Gap in Financial Services with Adobe

Closing the Gap Between Expectations and Experience in Financial Services

As customer expectations continue to rise, financial services organizations are under increasing pressure to deliver personalized, seamless, and secure digital experiences. Adobe’s latest report, The Total Economic Impact of Adobe’s Content Supply Chain Solution, reveals how Generative AI and connected data are reshaping the industry and why now is the time for financial institutions to […]

Optimizely's AI-Powered Approach

Optimizely’s AI Advantage: Turning Experimentation into Intelligent Action 

Optimizely has always been synonymous with experimentation. Its platform empowers organizations to test, learn, and optimize digital experiences with precision. Now, with the integration of agentic and generative AI, Optimizely is taking that mission further — helping teams not only run smarter experiments but also act on insights faster and more confidently.  Forrester’s report, The Impact […]

Sitecore's AI-Powered Approach

Sitecore’s AI-Powered Approach to Modular, Personalized Experiences 

Sitecore has long positioned itself as a leader in composable digital experience platforms, offering flexibility and scalability for organizations looking to tailor their tech stacks. As AI becomes a central force in experience delivery, Sitecore is embedding agentic and Generative AI capabilities to help brands personalize at scale, streamline operations, and empower practitioners.  Forrester’s report, The […]

Medical Finance Insurance

Beyond Denial: How AI Concierge Services Can Transform Healthcare from Reactive to Proactive

The headlines are troubling but predictable. The Trump administration will launch a program next year to find out how much money an artificial intelligence algorithm could save the federal government by denying care to Medicare patients. Meanwhile, a survey of physicians published by the American Medical Association in February found that 61% think AI is […]

Salesforce Transforms DX With Agentic AI

How Salesforce Is Transforming Digital Experience With Agentic AI 

Salesforce continues to evolve its digital experience capabilities by embedding artificial intelligence across its platform. Forrester’s report, The Impact of AI on Digital Experience Platforms, discusses how vendors like Salesforce are integrating agentic AI and Generative AI (GenAI) to streamline experience operations and empower practitioners.  With tools like  Agentforce, Salesforce is moving beyond traditional automation to […]

Leading Insurance In The Age Of Ai

3 Ways Insurers Can Lead in the Age of AI

For years, insurers have experimented with digital initiatives, but the pace of disruption has accelerated. Legacy models can’t keep up with rising risks, evolving customer expectations, and operational pressures. The question isn’t whether insurers will transform, but rather how fast they can adapt. Technologies like AI, advanced analytics, and embedded solutions have moved from emerging […]

Adobe Powers the Future of Digital Experiences With AI

How Adobe is Powering the Future of Digital Experiences With AI

As digital experience platforms (DXPs) evolve, Adobe continues to lead the way in embedding artificial intelligence to help organizations deliver more personalized, efficient, and scalable customer experiences. Forrester’s report, The Impact of AI on Digital Experience Platforms, explores how vendors like Adobe are integrating agentic AI and generative AI (GenAI) to streamline experience operations and empower […]

Adobe Real-time CDP Specialization for Perficient

Perficient Earns Adobe’s Real-time CDP Specialization

We’re proud to announce that we’ve earned our 8th Adobe specialization in Adobe’s Real-time Customer Data Platform. This milestone reflects our continued commitment to delivering exceptional digital experiences and deepens our already robust Adobe partnership. View our other specializations in the Adobe partner directory. What is Adobe’s Real-time CDP? Real-time Customer Data Platform is a powerful solution […]

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Apple’s Big Move: The Future of Mobile

Well, that was a lot to unpack. The Apple event today, announcing iOS 26 and the iPhone 17, truly lived up to the “Awe Dropping” invitation, and not just because of the new iPhone 17 Air’s ridiculously thin design. While the new 24MP selfie camera, the upgraded 48MP Telephoto lens on the Pro models, and […]

Digital Payments Shaping The Future

3 Digital Payment Strategies Shaping the Future of Financial Services

Financial services leaders are turning our 2025’s top digital payments trends into reality—from leveraging AI for smarter decision-making to embedding finance for seamless customer experiences. Insights from events like Fintech South reinforce that leading firms are moving fast to make these priorities into real-world strategies. We sat down with Amanda Estiverne, Director – Head of […]

2025 Forrester Impact of AI on DXPs

Perficient Interviewed for Forrester Report on AI’s Transformative Role in DXPs

As artificial intelligence continues to reshape the digital landscape, organizations are seeking clarity on how to strategically integrate AI into their digital experience platforms (DXPs). In its latest report, The Impact of AI on Digital Experience Platforms, Forrester explores how DXP vendors are embedding AI agents to streamline experience operations and expand toolsets — from copilots […]

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