Customer Experience + Design

Quick Takeaways The digital landscape has been experiencing its most profound transformation since the dawn of e-commerce: AI search. By 2026, traditional search engine traffic is projected to decline by 25%, with AI-powered assistants and conversational agents intercepting customers before they ever reach your website. For CMOs and digital marketing leaders, this isn’t a distant […]

Fluent UI DetailsList custom sorting and filtering can transform how structured data is displayed. While the default DetailsList component is powerful, it doesn’t include built‑in features like advanced sorting, flexible filtering, lazy loading, or selection‑driven filter chips. In this blog, we’ll show you how to extend Fluent UI DetailsList with these enhancements, making it more […]

Adobe Experience Platform (AEP) and Customer Journey Analytics (CJA) continue to emerge as the preferred solutions for organizations seeking a unified, 360‑degree view of customer behavior.  For organizations requiring HIPAA compliance, AEP and CJA is a necessity.  Many organizations are now having discussions about whether they should retool or retire their legacy Adobe Analytics implementations.  […]

When building modern SharePoint Framework (SPFx) solutions, reusable UI components play a crucial role in keeping your code clean, scalable, and maintainable. In particular, interactive components help improve the user experience without cluttering the interface. Among these components, the Accordion is a commonly used UI element. It allows users to expand and collapse sections, making […]

This blog explains the process of building a custom search vertical in SharePoint Online that targets a specific list using a dedicated content type. It covers indexing important columns, and mapping them to managed properties for search. Afterward, a result type is configured with Adaptive Cards JSON to display metadata like title, category, author, and […]

Introduction The modernization of legacy applications has always been a costly process: understanding old code, uncovering hidden dependencies, translating communication models (for example, from SOAP to REST), and ensuring that nothing breaks in production. This is where artificial intelligence changes the game. AI does not replace the architect or the developer, but it speeds up […]

The adoption of microservice‑based architectures has grown exponentially over the past decade, often driven more by industry trends than by a careful evaluation of system requirements. This phenomenon has generated unnecessarily complex implementations—like using a bazooka to kill an ant. Distributed architectures without solid foundations in domain capabilities, workloads, operational independence, or real scalability needs […]

At the Healthcare Interactive Conference (HCIC) last month, I got to talk to marketers who are very focused on results. They are also very focused on what will impact their marketing efforts and why. Every conversation came back to AI. In my previous HCIC takeaway, I wrote about how AI is not a strategy—it’s a […]

Reflecting on this year’s InsureTech Connect Conference 2025 in Las Vegas, one theme stood out above all others: the insurance industry has crossed a threshold from AI experimentation to AI expectation. With over 9,000 attendees and hundreds of sessions, the world’s largest insurance innovation gathering became a reflection of where the industry stands—and where it’s […]

Customer expectations are not just rising; they are skyrocketing. By 2026, the brands that create real customer loyalty won’t be the ones that send clever emails or spruce up their loyalty programs. They’ll be the ones who can almost read their customers’ minds, anticipating needs before customers have to ask. I think of it like […]

For years, the Drupal community has been engaged in a delicate balancing act. On one side, we have the “Structured Data Purists”—those who value Drupal for its rigid data modeling, fieldability, and API-first architecture. On the other side, we have the “Marketing Realists”—the content creators and site builders who look at tools like Squarespace, Wix, […]

Perficient is proud to be named a Major Player in the IDC MarketScape: Worldwide Experience Build Services 2025 Vendor Assessment (Doc #US52973125, October 2025) and IDC MarketScape: Worldwide Experience Design Services 2025 Vendor Assessment (Doc #US52973225, October 2025). These IDC MarketScapes assessed providers, offering a comprehensive framework including product and service offerings, capabilities and strategies, […]