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Salesforce Winter ’25 Release for Developers

The Winter ’25 Salesforce release is rolling out between September and October 2024, bringing exciting updates and new features designed to enhance developer productivity. From adding advanced AI features to boosting platform capabilities, this release is packed with valuable tools for Salesforce developers. Let’s explore some of the key updates. Pic Courtsey: Salesforce Apex Improvements […]

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Top Session Picks from Johnathon Rademacher at Dreamforce 2024: What’s Exciting and Why

As Dreamforce 2024 approaches, Johnathon Rademacher, JR, is looking forward to several sessions that highlight cutting-edge advancements in Salesforce technology and offer deep insights into the future of AI, data, and CRM strategies. Here’s why these sessions have him excited: Architect Keynote: The Future Is Well-Architected This keynote promises to be transformative for anyone involved […]

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Top Dreamforce 2024 Sessions with Kristen Quick: Transforming Healthcare and Life Sciences

The healthcare and life sciences industries are rapidly evolving, fueled by the demand for innovation, efficiency, and patient-centric care. Emerging technologies like AI and cloud platforms are reshaping how healthcare organizations operate. Kristen Quick, Director at Perficient and HLS Industry Lead within the Salesforce practice, brings 15 years of expertise to guide transformative initiatives. At […]

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Agentforce at Dreamforce 2024: Perficient Explores Salesforce’s Agentic AI Platform

For more than a decade, Salesforce CEO Marc Benioff has championed the concept of shoshin—a “beginner’s mind” that allows for continuous innovation and reinvention. As the company now embarks on its “hard pivot” to Agentforce, this philosophy takes on new relevance.   Agentforce isn’t just an extension of Salesforce’s AI capabilities—it’s a reimagining of what AI […]

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Chelsea Monda’s Top Dreamforce 2024 Picks: Must-See Sessions for Salesforce Success

As the Delivery Director for Perficient’s Salesforce practice, Chelsea Monda has seen firsthand the challenges companies face in their digital transformation journeys. With Dreamforce 2024 just around the corner, she shares her top session picks that will provide valuable insights for businesses looking to optimize their Salesforce implementation and drive growth: Accelerating Dealer Onboarding and […]

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Accelerating Data Activation with Salesforce Data Cloud for Automotive and Manufacturing Companies

Salesforce is making significant strides in the data space, which is excellent news for the manufacturing and automotive industries. Jim Hertzfeld, VP of strategy at Perficient, recently visited the Salesforce tower to discuss this with Megan Glasow, managing director of Perficient’s global Salesforce practice. We’ve previously shared how connected vehicles and the influx of data […]

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Eric Walk’s Top Dreamforce Session Picks: A Data Strategist’s View

Eric Walk’s journey from Enterprise Document Management to his current role leading Perficient’s Data Strategy capability has given him a unique perspective on data, technology, and business outcomes. His insights into the evolving landscape of data and AI are reflected in his top Dreamforce sessions, which showcase his commitment to advancing data strategies and integrating […]

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State Management in LWC: Part 1

In modern web development, state management is a critical concept that can make or break the user experience. When building applications with Lightning Web Components (LWC), managing state effectively is essential to ensure your components work harmoniously. This two-part series will dive deep into state management in LWC, starting with the basics and local state […]

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Understanding Lexical Scoping in JavaScript

JavaScript is a language that has become an essential part of web development, powering everything from simple interactions to complex applications. One of the core concepts that every JavaScript developer eventually encounters is lexical scoping. But what exactly is lexical scoping, and why is it important? Let’s dive into this concept in a way that’s […]

Personalization At Dreamforce 2024

Nationwide to Talk Personalization, Data, and AI at Dreamforce 2024

Next-level personalization strategies will undoubtedly be a key topic at Salesforce’s largest event this year. Dreamforce is right around the corner taking place in San Francisco on September 17 to 19, and learning how to get the most out of your customer data with AI-powered tools is top of mind. Whether you’re attending in person […]

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My Experience at the Salesforce Nagpur Ohana Gathering

Hello Trailblazers! Last week, I had the privilege of attending the “Salesforce Nagpur Ohana Gathering,” an inspiring event that united passionate professionals, innovative developers, and curious learners all under one roof. The energy in the room was electrifying, with a shared enthusiasm for collaboration, growth, and the future of Salesforce. This Meetup was more than […]

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setTargetObjectId() vs. setToAddresses()

In Salesforce, email automation is a powerful tool. It enhances customer engagement, streamlines communication, and boosts efficiency. As a Salesforce developer, you’ve likely encountered various methods for sending emails with Apex. Each method has its strengths and nuances. Two of the most common methods are setTargetObjectId() and setToAddresses(). Both methods are for sending emails, but […]

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