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A Call to Strategic Leaders – Now is the time to Move, Align, and Prepare for AI

Here at Perficient, we work with strategic business partners and enterprise-level clients to drive strategic growth in their digital, data, and operational processes. Since the advent of ChatGPT, I find myself bearing witness to the hyperpaced digital metamorphosis taking place in businesses across the globe. Central to this paradigm shift is Artificial Intelligence (AI). Why […]

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Unlocking the Power of Salesforce Data Cloud: Revolutionizing Healthcare

In today’s rapidly evolving healthcare landscape, data is the driving force behind informed decision-making and personalized patient care. However, the abundance of data scattered across various siloed systems can be overwhelming, making it challenging for healthcare providers to harness its full potential. This is where Salesforce Data Cloud steps in as a Customer Data Platform […]

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Dreamforce Takeaways for Financial Services: Finance Top 5

Dreamforce 2023 is the largest and most anticipated Salesforce event of the year. It’s a place where Trailblazers from all over the world come together to learn, network, and be inspired. One of the key themes of this year’s conference was the future of finance. Salesforce CEO Marc Benioff and others talked about how AI […]

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Securing Your Salesforce Ecosystem: A Comprehensive guide to using Checkmarx

Secure software development is critical for businesses today, and organizations that use Salesforce as their primary CRM platform must ensure that their Salesforce applications are secure and protected against potential threats. One of the best ways to enhance the security of Salesforce applications is by using Checkmarx – a software security tool that provides application […]

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Revolutionizing Customer Engagement: The Salesforce Einstein Chatbot

Welcome to the Series of Salesforce Einstein Chatbots!  Part 2 In the ever-evolving landscape of customer service and engagement, Salesforce Einstein Chatbot is the revolutionary AI-powered tool that is the future of personalized customer interactions. Salesforce chatbot not only understands customer inquiries but also anticipates their needs, adapts to their preferences, and delivers seamless, human-like […]

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Dreamforce Takeaways: DATA + AI + CRM for Manufacturers

Dreamforce 2023 was hyper-focused on generative AI and the ways Salesforce is making it easy to take advantage of the benefits – especially for manufacturers. Oftentimes, the thought of artificial intelligence (AI) is accompanied by fears of the unknown and insecurities around data sharing. Salesforce is helping demystify those notions and build trust with the […]

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The Ultimate Salesforce Knowledge Features Overview

Introduction: In the dynamic world of customer relationship management (CRM) and business operations, staying ahead of the curve is the mantra for success. In this digital age, where customers expect instant answers and personalized solutions, Salesforce Knowledge empowers businesses to precisely deliver that. Salesforce Knowledge is not just a tool; it’s a paradigm shift. It’s […]

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Salesforce Knowledge Feature: A Blueprint for Information Excellence

Introduction: In today’s fast-paced business landscape, customer satisfaction and service excellence stand as the pillars of success. Customers demand not only high-quality products or services but also prompt and accurate responses to their queries. This is where Salesforce Knowledge, a powerful feature of the Salesforce platform, comes into play, revolutionizing how businesses manage and provide information to their […]

Healthcare & Life Sciences Takeaways from Dreamforce 2023

Dreamforce has come and gone, and our team proudly attended this year’s conference for a front-row seat to hear Salesforce’s latest innovations. These announcements ranged from AI-centric innovations to new Data Cloud features and everything in between. Takeaways from Dreamforce 2023 With a highly skilled team of Salesforce consultants and developers with Healthcare and Life […]

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Data – The Lifeblood of Artificial Intelligence

With all the hype around artificial intelligence (AI), AI can feel complicated, distant, or foreign. But guess what? It’s not new news and it doesn’t need to be complicated; it’s just a revolution of how we leverage data! Let’s take a quick dive into the data-driven universe of AI. For the purposes of this article, […]

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Nine Key Takeaways from Dreamforce 2023

Last week, Perficient attended the largest AI event in the world, Dreamforce, in San Francisco. During the three-day conference, 40,000 Salesforce partners, clients, and vendors got together to hear from Salesforce leadership, industry experts, clients, and a handful of celebrities, as well as get hands-on experience with the Salesforce platform.   Fueled by generative AI, IDC […]

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Tackling Healthcare Staffing Shortages with Salesforce and Artificial Intelligence (AI)

Aging populations and staff burnout combine to create a perfect storm for the U.S. healthcare staffing shortage The global population is top-heavy with more than 1 in every 6 Americans falling in the 65 or older age range (AARP, 2023). As the population ages and we see a continued increase in patients with more than […]

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