Elizabeth Dias

This week, marketers, sales professionals, technology buffs, and everyone in between will descend on San Francisco for Dreamforce. Last year we live blogged a number of sessions from Dreamforce, but this year is going to be bigger and — need we say it — even better, so we’ve pulled together some session recommendations and tips from our team of […]

We all know one of the best parts about attending Dreamforce will be visiting the Cloud Expo in Moscone South to score some of the best swag! From hunting for the coziest t-shirts and hoodies, newest tech gadgets, funniest stress ball designs, and of course, entering for a chance to win a jaw-dropping grand prize (like Apttus’s car giveaway last year), be […]

With more than 1,600+ sessions, 400+ theaters, 100+ hours of hands-on training, and 75 Circles of Success, it’s inevitable that you have a laundry list of sessions to attend at this point. Not to mention, evenings fill up quick with all the fun stuff going on in San Francisco that week. From catching U2 perform at Dreamfest to RSVP’ing for […]

For fast-growing companies looking to transform the customer service experience, the key is to help your customers – and your support agents – help themselves. Studies show that more than 70% of customers prefer self-service over contacting a support agent. So how can you give your customers a place to quickly find the answers they need from […]

One of the biggest advantages of Salesforce as a CRM is the rapid growth of the platform itself. Customers have benefited immensely from Salesforce’s aggressive “growth first” strategy as the company seeks to help brands embed Salesforce more deeply in their businesses. From the Steelbrick and Demandware acquisition, adding CPQ and commerce capabilities to its product arsenal, to the […]

Driving Forces Impact CRM Investments Cloud is now seen as mainstream in all areas of customer relationship management (CRM). In fact, Gartner forecasts that software-as-a-service (SaaS) and cloud-based deployments will dominate the CRM market in 2016. What’s the driving force behind this rapidly growing trend? Organizations of all sizes are moving toward easier deployments and faster-ROI alternatives to modernizing legacy […]

GoPro has been a long-standing customer for Perficient. Their success started with an implementation of Salesforce Service Cloud that landed them a Surfboard Award at Dreamforce last year. Since then we’ve helped them continue to explore new ways to innovate using the Salesforce platform. Growing popularity of their action cameras prompted GoPro to continue to scale the business and […]

Many Salesforce users may already be familiar with Demandware, but if you aren’t you will be now! Demandware is the global leader in a very crowded multi-billion dollar digital commerce market. Its cloud-based commerce technology allows customers to provide 1:1 experiences to consumers across web, mobile, social and brick and mortar stores. Demandware can routinely be found at the top of industry […]

What are high-performance marketing teams doing to keep pace with customers and stay ahead of the competition? The third annual State of Marketing report from Salesforce Research has some great insights. I’ll even give you a hint – everything revolves around making customer experience (CX) a top priority. While this may come as no surprise to […]

  There’s been a lot if buzz in the tech industry around the Internet of Things (IoT) and the potential it has for savvy marketers. You’ve probably heard one of the many statistics or predictions similar to this, “By 2020, there will be more than 50 billion people connected to the Internet.” That’s a lot […]

Apps have quickly transformed the way your customers interact with your products and services in a digital world. Apps are also the conduit to the experts and information your employees need in order to take action. The rapid pace of digital change means businesses don’t have the luxury of time on their side and need to react quickly. To meet new business […]

Psssttt! Wanna know a secret? Of course you do! Rumor has it the secret to growing your channel business (and you bottom line) is – partner engagement. You might be thinking (well duh, that’s a given). What you may not have realized is that the rules and means of engagement have changed. Cloud continues to have an […]