Posts Tagged ‘digital transformation’

We’ve reached a tipping point for digital transformation as organizations face new demands to innovate, differentiate and grow at a rapid pace. Businesses today are rethinking how they define customer value propositions and create new operating models with new digital technologies to support these two correlated activities. The challenge now is how fast and how far can businesses push […]

  Now that July is here, I thought it would be neat to look back at what our readers found most interesting last month. Below are the top five blog posts Perficient’s life sciences practice wrote in June – they’re ranked in order of popularity, with number one being the most viewed piece. 

  The Merck Manual, first published in 1899 and one of the most widely used and comprehensive set of medical resources for professionals and consumers, has finally decided to stop printing paper versions of the book. Editor-in-Chief of The Merck Manual, Dr. Robert S. Porter, summed up their motivation for the transition nicely: “There will […]

  On June, 28, 2015, CNN will be presenting Glen Campbell: I’ll Be Me, a documentary that showcases the life of the award-winning musician who struggles with Alzheimer’s. What’s unique about the film’s presentation, aside from the story itself, is that it will be complemented with three targeted commercials: a 30-second commercial, in which Eli […]

Perficient is all about helping customers with their Digital Transformation initiatives, and there’s a lot of curiosity around the topic. While most people think of digital marketing and customer experience first and foremost, just as Nigel Fenwick, VP and Principal Analyst at Forrester Research mentioned during a webinar last week, business efficiency and optimization is […]

With Digital Transformation as one of our core focuses, we are embracing and executing on Customer Experience, Web Design, and Mobility. This is the stuff we see and interact with on a daily basis… this stuff is hot… which is why APIs aren’t talked about as much. But APIs are behind the scenes working to […]

  After sitting through a week’s worth of presentations and case studies related to digital transformation, I can’t help but think about the deep changes AstraZeneca has gone through in recent years. It’s been a massive feat with extraordinary outcomes, and they’re still not done making positive changes throughout their operations. AstraZeneca’s goal was to […]

Exponential growth of data is a common trend across all industries, along with the need for insights from that data. We’re seeing a large portion of data growth and complexity from the prevalence of devices, mobile, Internet of Things and cloud. Data management and analysis is no longer a competitive advantage, it’s a business necessity […]

Last week I attended a conference with a great Forrester keynote speaker whose main topic was on Digital Transformation and the Age of the Customer. It is clear there is a new business cycle where the power has shifted back to the people and engagement will mean everything – in other words – companies must […]

  Salesforce is no longer viewed as just a CRM tool. In a recent Forrester report, Salesforce was viewed as the most important platform for digital transformation for customers. The challenge for our customers though is many of them lack the internal resources or solutions knowledge to achieve their goals and turn to digital transformation leaders, like Perficient, […]

  Last week, I was fortunate to attend a presentation by Kyle McNabb, VP of Research Strategy at Forrester. He spoke about how empowered customers have given rise to a new era. “The device is not the problem, the problem is what we can do with the device,” he said. McNabb continued to tell the […]

What role does data integration play in digital transformation? Simply put, digital transformation is the journey to integrating people and processes with technology. Join us June 18th for our “Rethink and Realign for Digital Transformation Success” webinar that will help you with considerations for digitalization strategies that can only be achieved through integration. https://go.pardot.com/Rethink-and-Realign-for-Digital-Transformation-Success