Posts Tagged ‘BrainJocks’

What is behavior and how can we use it to make informed decisions for strategy and marketing? Let’s take a look.

When building Sitecore implementations one thing you must always think of is: What is the cache strategy and how it will be implemented? For example will html cache be set in standard values of templates? What is the size of database cache? What about prefetch cache? Here at Perficient we always take these questions into […]

Digital Strategy started as a buzzword in the marketing industry over a decade ago with companies hiring dedicated resources. But what do they do?

Audiences drive strategy and marketing efforts, so understanding why audiences are important and how we learn about them is a critical first step for all marketers.

If your head is spinning from the marketing jargon out there, then this blog series is for YOU!

Episerver, a web content and digital experience platform, hosted a partner event bringing together Episerver colleagues and experts as well as industry leaders under one roof in Boston.

Digital transformation has been a hot topic for over 8+ years, yet organizations are still struggling with the concept. Alignment and communication are key to taking advantage of the new opportunities that technology provides.

Are you using Sitecore and getting lost in the P’s of personalization? Let’s explore the ins and outs of Sitecore profiling for personalization!

When redesigning a website, organizing content can be a bear. GatherContent can help keep things structured and streamlined.

We are all about data-driven marketing and actionable insights from data, but when you collect data in multiple places, things can get sticky. Let’s see how to best use data from these systems.

Thinking about putting together a personalization plan? Make sure to read this first!

Triggering personalization scenarios using multiple goals as the trigger can be a hassle. Using the Sitecore Rules Engine helps streamline the implementation of personalization across your site.