It’s the beginning of the year and there is no shortage of “Top Digital Trends” articles describing all the ways organizations need to be heads up to the next big thing in digital if they don’t want their expenses to increase and profits shrink. These articles are full of valuable information. Some of it may […]
Digital Experience
The Business Impacts of Headless vs. Traditional Commerce
Senior Commerce Consultant Karie Daudt joins the Perficient Digital team with over two decades of experience in digital commerce, management, and business development in the manufacturing and distribution industry. With experience in a variety of roles in the industry, Karie recognizes the pain points that manufacturers and distributors face as they work to digitally transform […]
How the Rise in IoT is Changing Mobile UX Design
I recently traveled out of town and upon landing back in Atlanta, the captain came over the PA system to announce the weather. I was not excited to hear that the temperature outside was much colder than the place I had just arrived from. I quickly opened my Nest app on my phone and turned […]
Finding Solutions Together; Q&A with Our Digital Chief Strategist
Launched in 2018, our Chief Strategist program is a way for leading subject matter experts across Perficient and Perficient Digital to elevate client conversations – using their insights and vision to help our clients stay ahead of their competition. Jim Hertzfeld, our Chief Strategist over Digital, recently shared his thoughts on the program and the […]
Handling Site Metadata with SXA Modules: Part 2
Background In Part 1 of this series, we extensively covered setting up a Helix-based project to support handling site metadata generation and caching. In Part 2, we are going to bring it to the finish line by adding templates, scaffolding actions, PowerShell scripts, and much more. Let’s get started! Getting Started Before we actually get […]
Handling Site Metadata with SXA Modules: Part 1
Background If you’re using Sitecore 9.0+, chances are high that you’ve heard of or are currently utilizing Sitecore Experience Accelerator to accessorize your instance. In my opinion, one of the better things to come out of SXA is the use of modules to add discrete amounts of functionality to a tenant or site by leveraging […]
Essentials for Your Digital Strategy: Smart Personalization
Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Personalization is a fundamental piece of any digital strategy. Customers expect it, the […]
Need BI? Get Trusted Analytics Advice by Experts, for Experts
When it comes to business intelligence, where do the experts go to learn? The answer is Perficient. Since the SIMON app launched, Perficient has been on the road with AllianceBernstein and MicroStrategy sharing how to turn analytics into action. At conferences and private events all around the country, the past few months have been full […]
These 5 Stats Will Make You Revisit Your CX Strategy in 2019
Good news travels fast — but bad news travels faster With your business dependent on customer satisfaction, being able to service them regardless of their issue is what sets winning brands apart. On the flip side, when service is not up to par, damage to the brand can be significant. And businesses are paying attention. […]
New Release: AEM DataLayer 0.3.0
I’m proud to announce the release of AEM DataLayer version 0.3.0, my award winning library for programmatically generating digital marketing DataLayers in Adobe Experience Manager. This version includes: Support for AEM 6.4 and 6.5 (beta) Improved (and less verbose) logging Changing from Gson to Johnzon for JSON Serialization For more details on using the AEM […]
Meet Perficient’s Chief Strategists: Jim Hertzfeld
Thrilling our clients with innovation and impact – it’s not just rhetoric. This belief is instrumental for our clients’ success. In 2018, we announced the first class of Chief Strategists, who provide vision and leadership to help our clients remain competitive. Get to know each of our strategists as they share their unique insights on […]
Instead of Mobile-First, How About Mobile-By-Design?
While this year’s NRF was full of the promise of AI and machine learning to enhance customer experiences across digital channels, I couldn’t help but think that while AI is exciting, sexy, and can probably deliver on the promise of great CX once fully implemented and refined (over time), what about a customer’s experience right now? […]