The digital tide of Generative AI is sweeping across the globe, reshaping industries, revolutionizing creativity, and promising a future brimming with unimaginable possibilities. From crafting compelling prose to composing intricate melodies, from designing breathtaking visuals to simulating complex realities, Generative AI has moved from the realm of science fiction into our everyday lives with astonishing […]
Generative AI
Opal: Optimizely’s AI Assistant Powering Content, Personalization, and Workflow Automation
Overview Opal is Optimizely’s AI assistant designed to accelerate and enhance the entire marketing workflow. Integrated natively across OptimizelyOne, Opal helps teams ideate, plan, generate, manage, and optimize content more intelligently and efficiently. This post outlines key features, current capabilities, upcoming enhancements, and how Opal fits into the broader AI powered content lifecycle. Opal leverages […]
Perficient Named 2025 Gold Globee® Winner for Best Artificial Intelligence Service Provider
We’re excited to share that Perficient has been named the Gold Globee® Winner for Best Artificial Intelligence (AI) Service Provider in the 2025 Globee® Awards for Artificial Intelligence. The prestigious recognition highlights our leadership in delivering responsible and scalable AI solutions that are transforming businesses across various industries. “The 2025 winners reflect the innovation and […]
Apps in Generative AI – Transforming the Digital Experience
Generative AI (GenAI) is not just a buzzword anymore — it’s rapidly transforming the way we interact with technology. From content creation to design automation and synthetic media, GenAI apps are redefining productivity and creativity across industries. But what exactly are GenAI apps, and how are they impacting our digital landscape? What Are GenAI Apps? […]
Strategic Cloud Partner: Key to Business Success, Not Just Tech
Cloud is easy—until it isn’t. Perficient’s Edge: A Strategic Cloud Partner Focused on Business Outcomes Cloud adoption has skyrocketed. Multi-cloud. Hybrid cloud. AI-optimized workloads. Clients are moving fast, but many are moving blindly. The result? High costs, low returns, and strategies that stall before they scale. That’s why this moment matters. Now, more than ever, […]
Adobe GenStudio for Performance Marketing for Beginners
Adobe is offering marketers the opportunity to experience the power of Adobe GenStudio for Performance Marketing firsthand via a product sandbox. This interactive space will allow users to see the product in action and is designed to simulate the GenStudio for Performance Marketing workflow. Luckily for you, Perficient is part of a select group of […]
Good Vibes Only: A Vibe Coding Primer
In the ever-evolving landscape of software development, new terms and methodologies constantly emerge, reshaping how we think about and create technology. Recently, a phrase has been buzzing through the tech world, sparking both excitement and debate: “vibe coding.” While the idea of coding based on intuition or a “feel” isn’t entirely new, the term has […]
The Silent Architect: How Data Governance Will Decide the Winners and Losers in the AI World
“The strength of a nation derives from the integrity of the home.” – Confucius. A room full of smart people, eyes glinting with the thrill of the future. Words like predictive models, AI-driven insights, and automated decisioning fly across the table like a Wimbledon final. Budgets, approved. Deadlines, drawn. Headlines, dreamed about. But no one […]
Adopt the PACE Framework with IBM watsonx.governance
As my clients start to harness the power of AI to drive innovation and improve operational efficiency, the journey to production is fraught with challenges, including ethical considerations, risk management, and regulatory compliance. Perficient’s PACE framework offers a holistic approach to AI governance, ensuring responsible and effective AI integration. By leveraging IBM watsonx.governance, enterprises can […]
Perficient Included in IDC Market Glance: Healthcare Provider Operational IT Solutions, 1Q25
As technology continues to advance, patients and care teams expect to seamlessly engage with tools that support better health and accelerate progress. These developments demand the rapid, secure, scalable, and compliant sharing of data. By aligning enterprise and business goals with digital technology, healthcare organizations (HCOs) can activate strategies for transformative outcomes and improve experiences […]
Wired’s Kevin Kelly on Technology, AI, and the Power of Learning
From Exploration to Integration When the co-founder and “Senior Maverick” at Wired magazine, Kevin Kelly, speaks, you listen. In our latest episode of What If? So What? Jim Hertzfeld sits down with Kevin Kelly, the Co-Founder of Wired magazine and one of the most respected observers of the digital age. Their conversation spans AI, organizational […]
What are the Main Benefits of Using Generative AI for Data Cleansing
6 Benefits of Using GenAI for Data Cleansing One of the clear strengths of generative AI is data cleansing, where data management processes are immensely more accurate, efficient, and scalable. Here are the main advantages: 1. Improved Accuracy and Consistency Generative AI can simplify identifying and resolving errors in data sets (duplicate records, missing values, […]