With the Marketing Cloud Winter ’23 release, Salesforce officially rebranded their Interaction Studio tool (AGAIN) to be known henceforth as Marketing Cloud Personalization. Although it’s been two years since Salesforce first acquired Evergage and rebranded the tool, it’s always been pretty common to hear people say things like “Interaction Studio (formerly known as Evergage).” So […]
Tamara Chance
Tamara Chance is a 5x Salesforce Certified Developer, and a personalization enthusiast. She is engaged in deepening her knowledge of all Salesforce products and blogs about tips & tricks, best practices, and personal development in the Salesforce space.
Blogs from this Author
Spirit Week at the Lafayette Delivery Center
When the modern Olympics started in 1896, and up till the 1970s, only amateur athletes were allowed to compete in the Olympics. True or False? This was the deciding question of the first event of the Lafayette Delivery Center’s 2nd Office Olympics. On Wednesday June 15th, the Lafayette Delivery center hosted a joint in-person and […]
What It’s Like to Work in Downtown Lafayette, LA
In a recent News & Brews event hosted by the LDC, many of the local Perficient staff worked onsite for the full day. Although a lot of folks are still working from home, some of the offices are beginning to reopen their doors and welcome folks back in. It’s no secret that many tech companies […]
What’s Brewing at the Lafayette Delivery Center
On April 6th, our Lafayette US Delivery Center (LDC) celebrated the end of the first quarter of 2022 with a News & Brews event at the local office. This was the largest in-person event that the LDC had hosted since the start of the pandemic. The event drew more than 40 colleagues and friends back […]
Semantic Markup for Web Accessibility
Worldwide, over 285 million individuals live with some sort of visual impairment. This is according to the U.S. Health and Human Services Department. Introduction to Section 508 Compliance and Accessibility (hhs.gov) They require screen-readers to help them navigate the web. The problem is that not all websites are structured with appropriate semantic markup for accessibility. […]
Perficient’s Lafayette Delivery Center Hosts Quarterly Blood Drive Event
“Every 2 seconds someone in the U.S. needs blood and or platelets.” This is just one out of a long list of facts from The American Red Cross that shows why more blood donors are so desperately needed. One of Perficient’s core values is its people first commitment that strives to provide meaningful experiences to […]
Why is Web Accessibility Important?
Whether you build websites or pay someone else to do it, web accessibility is a recommended best practice that is often overlooked. Did you know that according to the Colour Blind Awareness Organization, as many as 1 in 200 women and 1 in 12 men are color blind? Or, that according to the CDC, 1 […]