It happens almost every time you meet someone for the first time. Within the first five minutes, the question is asked: “So, what do you do?” I know the person is asking me what my job is, but my job is only one part of who I am. More telling questions would be: “Who are you?” […]
Blogs from this Author
Don’t Follow Your Passion: A Radical Approach to Happiness
I manage social media for Perficient, but I have a secret to share with you. I’m not a millennial. I wasn’t born with a smart phone in my hand and I was an early adopter of Friendster. So how did I end up here, in a job that is completely rooted in technologies that didn’t […]
To Merge or Not to Merge Salesforce Orgs?
When a merger, acquisition, consolidation or spin-off takes place, there are often separate #Salesforce Orgs (instances) that reside in different areas of a company. When there are separate CRM systems, it is impossible to roll up performance results to one management dashboard, so analytics will not be powerful/reflective of total business results. Also, you may […]
Perficient Acquires Trifecta’s IBM Smarter Commerce Division
This morning, Perficient CEO Jeff Davis announced Perficient’s acquisition of the IBM Smarter Commerce Division of Trifecta Technologies. Today, we announced the acquisition of the IBM Smarter Commerce team from Trifecta Technologies, a business and technology consulting firm focused on IBM WebSphere Commerce solutions. Like Perficient, the Trifecta team is an IBM Premier Business Partner. They’re […]
Healthy Competition for Payers in Healthcare
Fact: the competitive landscape for #Healthcare plans is changing dramatically as new rules, regulations and competitors enter the market. It’s not as if there has never been competition between payers (insurers) before, it’s just not been as intense and fast moving as it is today. Without question, payers must do everything possible to attract and […]
Salesforce1-#MobileApps: Life Without Them?
“Going mobile,” “working in the cloud,” “being virtual,” are all phrases that are beginning to sound passé. Today, most of us would agree that being able to work and live without walls and wires is a given, pretty much mandatory. While the personal benefits of mobile apps are easy to relate to, the business benefits […]
How Will IBM Utilize Silverpop, Unica and Xtify?
Michael Porter, Principal at Perficient, recently wrote a blog post discussing how Silverpop, IBM’s latest acquisition, fits into IBM’s strategy of reaching the digital marketer. The enterprise marketing management space has been heating up for the past couple years. IBM, Salesforce, Oracle, Adobe, and Microsoft have all made one or more acquisitions here and it […]
Implementing Omni-Channel Marketing Strategies
Managing large quantities of data and processes can quickly become overwhelming. In a recent blog post, Mark Polly, Director at Perficient, discussed five key strategies for omni-channel marketing. IBM recently conducted a webinar titled “5 Key Strategies for Omni-Channel Marketing” in which they discussed the following strategies: Collect data that helps create customer profiles Analyze that customer data […]
8 Productivity Hacks to Help You Work Smarter
I’m a bit of a productivity addict so I’m always looking for ways to make my day more productive without adding more time. My productivity starts the moment I wake up and includes some new tech and some old-tech. Sleep Cycle – Wake up Early & Rested Nobody likes the abrupt, annoying buzzing of an […]
Travel and Hospitality Reaches for the Cloud
In the last few years, many of the major global hotel groups and travel companies have started to move to leading cloud solutions, such as #Salesforce, to replace and enhance their existing reservation system, customer loyalty programs, inventory management processes, casino operations and more. While many industries have rapidly embraced the cloud, #travel and hospitality […]
Combining Clinical and Financial Data for Cost Management
Terie McClintock, Director at Perficient, wrote an interesting blog post about the importance of merging clinical and financial data. Assembling this data requires a robust technical architecture that easily stores the data relationships with contextual integrity along with the ability to resolve patient or person identity. Once the data is assembled, leaders of the organization […]
Healthcare at Oracle Industry Connect | #OracleIC14
Terie McClintock, Director at Perficient, recently wrote a blog post about Perficient’s Health Care presence at Oracle Industry Connect. The Health and Life Sciences breakouts will showcase how these organizations are implementing enterprise-wide data warehouses and analytics capabilities that provide a comprehensive view of healthcare operations—patient visits, diagnoses, test results, prescriptions, referrals, and more—making it possible […]