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Lately, I’ve worked on a number of CRM projects for clients.  One theme sticks out more than anything else.  It’s that a Customer Relationship Management (CRM) project is not really a CRM project.  Instead, they are the following: Marketing Data Integration Knowledge Management In many cases, the budget for a CRM project has more funds […]

Doug Kemp of Innodata spoke about getting key medical data into a form that can be understood and used.  Like many things, components of AI can parse and understand this data but it can’t be done by itself.  In this particular case, getting even small things wrong in your data has huge implications when using […]

Matt Maccaux, Global Field CTO at HPE,  spoke on an interesting topic.  There are plenty of ways to make mistakes with artificial intelligence. Analytics Anti-Patterns (the worst practices) Anti-patterns are what organizations do to solve problems when it “seems” right but really isn’t correct. Volume 1 (presented earlier) Silos of information create duplication of data […]

Christine Livingston, Perficient’s own Chief Strategist for AI,  presented at a session on real-world success stories in AI at AI Summit. As always, she focused on the best practices in how this works. Quote: AI adoption has tripled in the past 3 years. We’ve barely scratched the surface What is AI really? Machine Learning Natural […]

Perficient is at the AI Summit in New York City and there’s a lot of great content and insights. Jeff McMillan, Chief Analytics and Data Officer at Morgan Stanley Wealth Management gave a great session about AI and what he’s learned. In many ways, his insight mirror what Christine Livingston has to say about AI in […]

I spend a lot of time with clients who very much want to create a relationship with their customers, patients, etc. A lot of them use a combination of their data plus a range of 3rd party data to round it out. Many have a loyalty program or want to initiate a loyalty program believing […]

This is a continuation of my Data As Experience Series. My last post in this series focused on Context. In this post, we will discuss a process of designing for the user experience. Designing for The User All too often, I see a report designer think more about how to make a report grab the […]

Our Perficient colleagues share how they live and breathe our core values. Here, Michael Porter, Managing Principal for our strategic advising practice, writes about why as technology strategist, integrity is so important. Integrity is one of the most important things for a business. At Perficient, we talk about creating a mentoring relationship with our clients. […]

This is a continuation of my Data As Experience Series.  The last post was on the Customer Role. Context: Why It’s Important You cannot create a great report or insight without first taking into account a user’s context.  Where they are and what they are doing should influence what you create for them.  Remember that […]

This is a continuation of my Data As Experience Series.  The last post was on the Executive Role. The Customer Many companies tend to overlook customers.  Most salespeople actually provide a range of reports but nine times out of ten, it seems that these are custom built report based on a lot of hoops the […]

This is a continuation of my Data As Experience Series.  The last post was on the Data Scientist Role. The Executive (and other company leaders) Business Intelligence Developers and IT heads have probably spent more time on this role than any other single reporting or insights need. This makes sense. We expect leaders at all […]

Christine Livingston, Chief Strategy for AI at Perficient spoke on AI best practices and gave some real world examples on how it would work. Where are analytics heading? Notice that while you spend a lot of time early on with descriptive reports, the higher up the maturity curve you go, the more you need tools […]

Juliet Silver, Chief Strategist for Healthcare, presented on optimizing healthcare operations with mobile analytics. Healthcare Market Forces There are a number of market forces that influence healthcare Healthcare is about 17% of our GDP 25% of healthcare interactions will be exclusively digital by 2022 The remaining 75% will gravitate to coordinated real time systems delivering […]

Kevin Rosenfeld, Senior Vice President and Head of Business Intelligence at Alliance Bernstein, presented on their journey to mobile with key insights. Goal: find tends within Alliance Bernstein and get them to the right people This will walk through the AB Simon application. What it is and some tips or aha moments. Key Features: Read […]

Rui Monteiro presented on how TAP Air Portugal is using MicroStrategy and embedding insight throughout the organization. The final result: the OCC dashboard.  TAP is on a growth curve. They are purchasing 40 new planes and need to get all the data on the entire network in real time and throughout the day. Challenge Show […]

MicroStrategy 2019 By The Numbers 1,690 features over 1,000,000 hours of development At the Conference 60 MicroStrategy expert sessions 18 workshops 20 partner presentations 64 customer presentations The Speed to Decisions The Most Scalable Platform This version has response rates 25% to 30% faster 8 nodes gets you up to 135,000 concurrent users You will […]

MicroStrategy World 2019 opened with CEO Michael Saylor’s “Vision of An Intelligent Enterprise”  with the recent release of version 11 of the entire MicroStrategy Platform ranging from analytics to mobile to security, MicroStrategy had a lot to cover. Statistic: 95% of organizations report that mobile technology has improved access to and use of data and […]

This is a continuation of my Data as Experience Series. The last post was on the Power User role. The Data Scientist At first glance, you might ask why even consider a data scientist.  From the typical analytics perspective of, “What reports should I write?”  this role demands nothing.  But when you think about what […]

Before launching into a discussion on Power Users, you can take a few moments to catch up on my previous posts’ The Series Kickoff and The Basic User Role. The Power User Of all the user types we’ll discuss, the power user is one of most understood and most targeted. When you hear requirements like the following, […]

I kicked off this blog series by introducing the concept that data is really only valuable when it reaches the end users. There are a number of user types. For our purposes, I want to highlight on these five and focus on the first: The basic user The power user The data scientist The executive […]