Sitecore Content Hub is a world-class platform for centralizing and managing content across various channels. It helps businesses organize and streamline often chaotic, messy content operations. It does this by providing an architecture or schema for content and its interconnections. A schema defines how different types of assets are structured, organized, related to each other. […]
Jason Killingsworth
Jason is a senior business consultant at Perficient and focuses on personalization, A/B testing, SEO, and analytics for Sitecore and Optimizely. He is a self-proclaimed geek for the latest technology trends and platform updates. In his free time, Jason is an avid paddleboarder with two dogs.
Blogs from this Author
What Makes a Good A/B Test?
Let’s test a button color! I hear this a lot with clients. While that can sometimes be a valid beginner AB test, your web designer and UX specialist likely chose the current color based on years of sound research. That likely makes it an unfavorable candidate for a good test. So, what makes a good […]
Creating a Sound A/B Test Hypothesis
A Hypothesis is important for understanding what you are trying to prove with your A/B test. A well-formed hypothesis acts as a test guide. A hypothesis is going to challenge an assumption you have about your website’s performance and/or visitor behavior. What is the assumption you want to validate as right or wrong? Ask yourself […]
Sitecore Content Hub Tips and Tricks: Enabling Excel Uploads
You signed into Sitecore Content Hub and you have your Excel sheet ready with assets to upload. You go to the Create page and … wait! Where is the option to upload from Excel? Don’t worry! If you have the right privileges or can grab the nearest Super User, you can enable the option! Out […]