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Elizabeth Dias

Elizabeth Dias is an experienced technology marketing strategist focused on the financial services and retail industry at Perficient. With over nine years of experience as a professional business-to-business (B2B) marketer, Elizabeth is knowledgeable in technology strategies for the financial services industry focusing on mobile banking and payments, data analytics, and enterprise information management. She also closely follows the fintech community as well as tech trends in social and digital, and is also an active blogger and thought leader on Twitter (@techmktggirl).

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Blogs from this Author

Perficient Launches Retail Blog in Time for Peak Shopping Season!

What better time to launch Perficient’s Retail Technology blog than during the biggest shopping season of the year! We look forward to sharing information on the latest trends in retail technology, strategy and shopper behaviors that are critical to success in the industry. Our diverse team of  technology professionals, strategists, writers and thought leaders possess […]

Who doesn’t love a cool m-commerce and payments infographic?

As a digital marketer on a quest to continually create meaningful content for the financial services and retail industry, I have an appreciation for visual content that brings clarity to topics and paints a picture for viewers to better digest content in new ways. PYMNTS.com’s Innovation Project 2014 created a mobile commerce ecosystem infographic designed […]

Ready for the Next Wave of Data-Driven Marketing in Banking?

I recently came across a book for bank and financial marketers written by Jay Kassing, one of the world’s most respected data analytics experts in the industry.  The Financial Brand actually featured his book on its site last week along with some excerpts from the book (reinterpreted for the web). One of those excerpts stood […]

5 Spooktacular Fintech Trends for October

Trying to stay ahead of the curve when it comes to IT issues is a challenging task. Emerging technology forces in the financial services industry are already impacting business. The convergence of these forces does present challenges; however, it also provides a window of opportunity for financial institutions to elevate business performance and gain a […]

Report: Six Key Payment Strategies for Success

The mobile payments space is experiencing unprecedented growth as consumers continue to seek better ways to shop, make payments and manage their money.  At the same time, it creates pressure on both retail and financial services sectors to enhance their product offerings in order to meet consumer demand.  Corporate strategies have evolved to be more […]

Money2020 Twitter Chat | Technology and the Future of Payments

Money2020 is behind us, but we met some incredible people and learned a lot. On October 9th, we participated in a Twitter chat about Money2020 and financial technology. For those of you who missed it, the transcript is below.   Question 1 Bank of America @BofA_News: Q1: What speakers or topics have most resonated so […]

Perficient Unveils Payments Toolkit as Money2020 Primer

Perficient is pleased to announce the arrival of our much anticipated “Emerging Payments Toolkit” just in time for Money2020 this week.  Get the payments tools, knowledge and strategies you need to engage customers with a leading mobile banking experience or make omni-channel retailing a reality for today’s digital consumer. Register online to download this one-stop […]

Join Our Money2020 “Online & Mobile Bill Pay” Panel Today @ 3:15

What Will the Future of Bill Pay Look Like? Join Perficient and our esteemed team of industry experts and panelists at 3:15 pm today in Ironwood 8 as we examine the future of bill pay. Emerging mobile and online innovations are gaining momentum and capturing the attention of consumers. You won’t want to miss this […]

Money2020 Edition: Top 5 Technology Trends in Financial Services

This special edition of Perficient’s monthly technology trends report will focus on  news from financial brands speaking and sponsoring Money2020, top-of-mind emerging payment and financial services trends, and related industry news based on topics being discussed at Money2020 in just a few short days. Before you go, download Perficient’s Emerging Payments Toolkit and get all the payments tools and […]

Join us Today – Fintech’s Best Share Insights on Payments!

Perficient is pleased to have Cherian Abraham (@cherian_abraham), Money2020 speaker and payments and mobile banking advisor at Experian, join us today as a panelist on our “Future of Payments” Hangout at 1:30 pm Central.  As the Mobile Commerce and Payments Lead at Experian Global Consulting, Cherian Abraham serves Experian’s clients in Banking, Retail, Consumer Credit and Payments […]

Featured “Future of Payments” Panelist – Jim Marous

Perficient is pleased to have bank marketing thought leader and blogger, Jim Marous (@JimMarous), as a panelist in our upcoming “Future of Payments” Hangout. Jim is the author of Bank Marketing Strategy, a Readers’ and Editors’ Choice blog as voted on by Financial Brand readers. Jim is an industry leading direct marketing strategist and business developer at New […]

“Future of Payments” Panelist – Brad Leimer of Mechanics

Perficient is honored to have financial services thought leader, bank technology expert and blogger, Bradley Leimer (@leimer) as a panelist in our upcoming “Future of Payments” Hangout. Brad is the author of a top industry blog, Discerning Technologist, as voted on by Financial Brand readers. Bradley Leimer leads digital channel strategy for Northern California-based Mechanics Bank. His focus […]

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