Strategy and Planning

Perficient Launches Retail Blog in Time for Peak Shopping Season!

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What better time to launch Perficient’s Retail Technology blog than during the biggest shopping season of the year!
We look forward to sharing information on the latest trends in retail technology, strategy and shopper behaviors that are critical to success in the industry. Our diverse team of  technology professionals, strategists, writers and thought leaders possess many years of experience in the retail, commerce, and consumer products industry.
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This experience has been used to implement and support large IT projects for many of the household brands you recognize. We have built strategies and technology solutions to address customer engagement, marketing automation and brand innovation, merging digital and in-store retail experiences, driving new product development and innovation, as well as the ability to deliver in the new anytime, anywhere retail context. Perficient has led hundreds of strategic technology initiatives integrating portal, social, mobile and commerce technology platforms, business intelligence and predictive analytics tools, and supply chain management systems to help today’s leading retailers prepare for the future of omni-channel retailing.
We would like this to be an open and interactive communication tool in which you should feel free to challenge or question our writers. If you have suggestions for topics or would like more information on one of our posts – please do reach out to our team and we will get you what you need.
To learn more about our Consumer Products and Retail practice visit Perficient’s website and be sure to follow us on Twitter!
Thank you in advance for following us and wishing everyone a profitable holiday shopping season!
 

About the Author

Elizabeth Dias is an experienced technology marketing strategist focused on the financial services and retail industry at Perficient. With over nine years of experience as a professional business-to-business (B2B) marketer, Elizabeth is knowledgeable in technology strategies for the financial services industry focusing on mobile banking and payments, data analytics, and enterprise information management. She also closely follows the fintech community as well as tech trends in social and digital, and is also an active blogger and thought leader on Twitter (@techmktggirl).

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