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Posts Tagged ‘Video’

#DF15: Digital Marketing and Room & Board

In the Dreamforce session I blogged on How Smart Brands Use Digital Marketing, the presenter highlighted a video from Room & Board that’s worth sharing. The presenter highlight that Room & Board probably does a better job at this than any other company he’s seen. I found that video and have embedded it below for your […]

VIDEO: Aligning Business and #Tech Requirements to Enable VBC

Northwestern Medicine (formerly Cadence Health) recently chose Epic to manage their population health initiatives and value-based care relationships across the continuum of care. Rob Desautels, Director, IT, Northwestern Medicine, recently joined Perficient for and educational webinar on leveraging Epic Cogito to enable value-based care. In the above snippet from the webinar, Rob delivers a detailed […]

Video In-Search Ads

Just as Paula Cole sang back in 1997, “Where have all of the cowboys gone?”, I wonder, where have all the video in-search ads gone? And while Paula was singing about John Wayne and gender stereotypes in a sarcastic, but oh-so-beautiful tone, I am seriously wondering – where are the videos in paid search results? […]

Video How-To’s in Office 365

Video Portal was announced back in November with initial push to “first release” customers and a global deployment available by early 2015. This portal powered by Azure Media Services provides adaptive streaming optimized for video playback for the device it’s being viewed on. Leveraging Office Graph, simple drag and drop interface, discover ability across enterprise search […]

What Makes B2B eCommerce Unique?

By Allison Gugala As a marketer for B2B companies for over 20 years, I can tell you that marketing and selling in B2B is different than B2C. Yes, you are still selling to people, but there are a number of strategic, marketing and technical requirements that are unique to B2B – especially when selling online. […]

Adobe Summit: New Video Analytics in Adobe Analytics

Scott Smith presented a session on video analytics.  Analytics regarding video has been rough to achieve.  There have been few standards and the complexity has been high. Abode has introduced a Video Heartbeat Tracking library where they hope to simplify implementation of video analytics.  They also want to introduce stability into process and help you […]

Many of us are Visual learners; Most of us are Visual Buyers

Great products sell.  When in a store and you see terrific product design, and when you see that the product exudes quality and clearly has the features that you desire – you buy it. About 65% of people are mainly visual learners, in that they easily pick up information with their eyes. The web and E-Commerce […]

The Great Outdoors – Is it “greater” with technology?

Written by Brad Martell FULL DISCLOSURE Ok, first off full disclosure I’m a 46 year-old white male and I’m acknowledging that this particular piece of demography may have contributed to my tone on this blog.  Recently I found myself in what I consider to be heaven on earth, or at least one of my personal all-time […]

Cars.com 60 Second Social

Short but fun video about a client of ours.  I have to admit that Cars.com continues to make the car buying experience better. We recently bought a car and the best place to find enough valid information to figure out where to go and buy a used car is cars.com.   Their use of custom […]

Lync Video: Infinite Possibilities

I hear from a lot of people that they don’t want to use video. Even though Lync makes it a snap to use, people have all sorts of arguments as to why they don’t want to use it. But the real cause, I think, is that people have grown used to not putting much effort […]

Are we addicted to our phones? Moment of Realization – Video

I recently came across a YouTube video from a friend titled “Slow Tech” by Joe Kraus. My first thoughts when opening the link was “hmm, probably not watching” due to the 15 minute time stamp for the length of the video. Since it was recommended by a colleague I admire, I went ahead and played the video. It […]

SPC12: What’s New in Video in SharePoint 2013

So one key question I run into constantly is how to do video in your portal site.   If you want easy then just say, “Sure it can. Just embed a link or use a Silverlight control and you’re off and running”  Then you just hope they don’t ask any follow up questions like, “Well, […]

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