While this year’s NRF was full of the promise of AI and machine learning to enhance customer experiences across digital channels, I couldn’t help but think that while AI is exciting, sexy, and can probably deliver on the promise of great CX once fully implemented and refined (over time), what about a customer’s experience right now? […]
Posts Tagged ‘UX’
Designing for Experience Platforms
Designers can’t focus only on look and feel. When a design is planned to drive the user experience, websites are more functional and more effective.
Bring Your Prototypes to Life with Adobe XD’s Latest Features
The struggle with prototyping is that most design software has minimal interactive and motion prototype features, but Adobe XD is closing this gap with its latest round of updates, and I’d like to share my thoughts on a few of these, specifically the Tap, Drag, and Voice triggers. These are a few small demonstrations of […]
What Can Usability Teach Us About Working Together?
World Usability Day was established in 2005 by the Usability Professionals Association. Each year, design professionals come together to discuss how to “develop technologies in a way that serves people first.” On November 8, 2018, professionals met at almost 100 locations around the world to discuss the how to “Make Life Easy.” I attended World […]
Websites Rewarded: Perficient Digital Earns Two WebAwards
Perficient Digital added two more awards to the shelf with the recent announcement of the 2018 WebAwards winners. The websites we created for CURT Manufacturing and OhioHealth were both recognized, earning Outstanding Manufacturing Website and Non-Profit Standard of Excellence awards, respectively. Our Commerce practice brought in the first award with the new CURT Manufacturing website, […]
User First Design. User First Experience.
Business users are bringing their consumer purchasing power with them to the office. They expect instantaneous results. Designers need to find a balance between meeting this expectation and creating an interface that isn’t cluttered.
5 Ways to Identify User Trends with Surveys
Why Guess at User Trends? With advancements in technology paired with our everyday consumer experiences, today’s user trends are in constant flux. When the technology that’s supposed to help us doesn’t, it’s frustrating, and even with the most successful projects, your users are going to have questions. Identifying the reasons behinds user trends can sometimes […]
Tips for Striking a Balance Between UI, UX and Creative
Too many websites fail to engage their target market users, resulting in abandoned carts and low click-through rates, not to mention wasted user experience (UX), user interface design(UI), and creative time and effort.
Welcome to Brainjuice Box!
There are over two million blog posts published daily. You read that right – two million. Every. Single. Day. So of course, that makes everyone (us included) ask, “who in the world needs another blog?” What could we possibly have to say that hasn’t already been said? What do we have to add to an already crowded conversation landscape?
Sitecore Developers: Get To Know Your Content Authors
It’s no secret that I love working with and designing great content authoring experiences in Sitecore. While I’ve talked extensively about the technical considerations of designing for the Sitecore Experience Editor, considerations for a quality content authoring experience actually begins by understanding who your content authors will be. When developing components for use in the […]
How We Deliver Salesforce Communities Without Giving Up Vacation
Delivering on a project like this is one that makes the whole team feel good. But how do you do this while still maintaining your sanity, let alone a life outside of work? Obstacle: Faced with a Super-Tight Deadline but it’s a Great Opportunity OpenTable heard about our community expertise and came to us in […]
UX Testing: Low- or High-Fidelity Mockups?
When it comes to music, most of us have an idea about low and high fidelity. Low fidelity is the radio in your grandfather’s station wagon. You get the idea of the sound, and in the ‘70s, that’s about all you had to work with. High fidelity is the car next to you at the […]