At Customer Engagement World, we had a panel discussion regarding technology trends with customer engagement. The format was Q&A with these panelists: Matt Rednor, Founder of Decoded Advertising; Heather Corker, VP Consumer Trends at The Future Foundation; Jason Stein, President of Laundry Service; David Weinstock, Chief Creative Officer at MRY; and Chad Westleigh, Manager at Alex […]
Posts Tagged ‘portal’
Engaging Customers Through Marketing Technologies
Customer engagement is nothing new. Customer engagement technology is nothing new too. Cave paintings were an early form of customer engagement and throughout history, we’ve used various forms of technology to communicate to customers, partners and employees. What is new technology to have a two-way, personalized engagement with them. Audrey Hendley, SVP of New Customer […]
Customer Engagement: Harnessing Disruption
This week I’m attending Customer Engagement World in New York. “The Customer is the New Boss” is Lawrence Dvorchik’s theme for Customer Engagement World. But hasn’t the customer always been the boss? We always say customer is the boss, but our engagements methods rarely reflect this. Too often companies are trying to engage in a one-way […]
Wait, You’re Not Using an Investigator Portal?
To drive a car, you need to have a driver. Well, unless you’re Google. Or Tesla, for that matter. The same goes for clinical trials: you can’t conduct clinical trials without investigators. While the comparison may be a stretch, it’s fairly easy to understand the key role investigators play in clinical trials. So, why are […]
A Patient Portal For Your Drug or Device Is A No-Brainer
When launching a product into the consumer marketplace, you want to have a solid strategy to achieve the greatest success possible. It’s no different when pushing a new drug or device to market, regardless of how big your market is. One of the most important pillars in your strategy should be patient support. For those […]
WebSphere Portal-Custom Impersonation Portlet Invoked from Themes
This blog provides a different approach on implementing impersonation in portal applications. Impersonation, as we know, is a Portlet service, which lets the user (A) access the portal application as another user (B) by logging in as him or her (B). Out-Of-Box Impersonation Portlet provided by WebSphere Portal lacks flexibility and customization features specific to […]
Dreamforce: Community Cloud for Healthcare
All this week I’m at Dreamforce, the annual Salesforce conference. Salesforce has come a long way with their platform and they’ve recently introduced Community Cloud. Community Cloud is an evolution of their portal product and includes many features that we see in other enterprise-class, horizontal portals. We are seeing a lot of interest in portals from […]
Seeing Shifts: Gartner Magic Quadrant for Horizontal Portals 2014
Gartner has released its Magic Quadrant for Horizontal Portals 2014 and it contains some interesting surprises. For the first time in several years, Gartner has moved IBM and Liferay ahead of the other vendors in both vision and execution ability. The leaders for 2014 are still the same leaders as in 2013 and 2012. For […]
How to Implement Lighter Weight Portals, Part 3: Knockout Portlet
In this series, I’m showing how Portals don’t have to be heavyweight. In Part 1, I wrote about how to make the infrastructure lighter by using cloud or IBM’s Pure System. In Part 2, I introduced the concept of using IBM’s Web Content Manager system to build very simple portlets. Now in this final installment, […]
How to Implement Lighter Weight Portals, Part 2: Portlets
In part 1 of this series, How to Implement Lighter Weight Portals, I wrote about the infrastructure and installation aspects of Portals. To make the tasks of managing and installing portals, I recommended cloud solutions and for IBM, their PureApplication system both in the cloud and on-premise. In Part 2, I turn my attention to […]
How to Implement Lighter Weight Portals
One of the complaints we often hear about horizontal portal systems is they are complicated and feel “heavy”. What makes a system feel heavy and how can we lighten the load? In a typical portal application we have to integrate multiple applications, content and document management systems, security, search, personalization, page management, etc, etc. is […]
DevOps for SharePoint Online (Office 365)
With the rapidly evolving migration to the cloud SharePoint teams are faced with a new challenge: How do we develop and deploy for SharePoint Online? If your feet have been firmly planted with on-premises development for SharePoint it can be a little daunting trying to move your process to the cloud. Where and how should […]