Posts Tagged ‘Mobile’

While we rolled into 2017, I thought it would be neat to see what our readers were, well, reading. Without further ado, here are the top 10 blog posts Perficient’s life sciences practice wrote that seemed to be popular among readers. They’re ranked in order of popularity, with number one being the most viewed piece. The 8 […]

We rely more on anecdotal evidence for this but it’s definitely a trend.  While B2C organizations continue to highlight the importance of consumer-based mobile we see that the hype cycle has begun to level out.  Mobile is important.  No one argues that.  Omnichannel is important. No one argues that either.  However, more companies now realize […]

Similar to the way digital transformation means different things to different people, there are myriad types of projects and initiatives that fall under the concept of digital transformation, including: Implementing methods that enable changes to be made quickly on digital platforms, such as websites, mobile, social, and portals Developing websites and portals that are mobile-friendly […]

In the current market research trend there a leaders across various IoT industries setting trends for how companies can start utilizing IoT, and how. Current leaders in the Internet of Things platform market consist IBM, PTC, GE, Microsoft, and Amazon Web Services. How do you choose a platform for your company? Consider this criteria: Connectivity: […]

Most digital transformation initiatives begin with customer journey mapping, a process that helps one fully understand the dynamics of the target customer and their behavior. Journey mapping connects the dots from a customer’s initial interaction with a brand, through their entire experience with that brand via multiple channels (e.g., website, mobile app, phone call, direct […]

Subject screening adds significant cost to a trial, so it’s an ideal process to try to streamline. Subjects who don’t meet eligibility requirements ultimately lower the efficiency and ROI of a trial, since time and money was spent on those assessments. The screening process is one area that presents an opportunity for cost-savings, whether it […]

MuleSoft positions as a leader in many of Gartner’s Magic Quadrants. The two most relevant are Enterprise Integration and API Management where MuleSoft sits in the Leader quadrant among few vendors. These commendations prove that MuleSoft has the capabilities to support trends such as Internet of Things with the MuleSoft Exchange connector market, cloud and […]

In today’s digital age, consumers have evolved to become far more independent and self-sufficient. They expect access to information, services, and products to be quick, easy, useful, engaging, and even entertaining. Businesses that are not yet meeting these new expectations are falling behind the curve. But this particular curve is not just the trend of […]

Several years ago, Citigroup formed a FinTech group that is dedicated to developing new offerings that bleed with innovation. One of the first solutions to come out of Citi FinTech happens to be a mobile app for its Citigold credit card members. Citigold is a pure wealth management offering that targets affluent and emerging affluent […]

While it means different things to different people, digital transformation is a movement. According to the research firm Altimeter, the definition of digital transformation boils down to this: “The realignment of, or new investment in, technology and business models to more effectively engage digital customers at every touchpoint in the customer experience lifecycle.” Digital transformation […]

In 2005, Cyber Monday debuted to raise awareness of holiday shopping on the internet when that kind of thing was still unique. Retailers with shopping portals extended Thanksgiving weekend sales to anyone who could shop online at work to avoid the Black Friday crowds at brick-and-mortar stores. Now, Cyber Monday’s clock may be running out, […]

We have become a digital society. We use mobile devices to guide us through rush hour traffic, to find a great new spot for lunch, to research recipes for dinner, to do our shopping, to track our exercise, to entertain, to connect with friends and family, and to wake us up the next morning to […]