Posts Tagged ‘customer experience’

In our most recent webinar, Driving Store Traffic in a Digital Age, we executed a Q&A session with some very interesting questions posed to our speakers.  Here are a sample of them below: Consumers increasingly may lack the tolerance for all messages and offers that they receive – at least the ones they have been seeing […]

The greatest thing about the Consumer Market’s industry is that we all have some level of understanding due to the fact that we are consumers.  Whether you are utilizing your smart phone, home computer, work computer, iPad or tablet you can connect and engage with brands no matter your location – the “always on” consumer. […]

In our most recent webinar, we discussed the sustainability of the brick-and-mortar store.  What we found out is that stores are not going anywhere fast and the digital channel, if anything, can only help increase in-store foot traffic.  There is definitely an increasing demand for the digital experience as technology expands and capabilities grow but despite […]

The Consumer Markets Practice executed a webinar this week that focused on how to drive store traffic in an age where digital has become such a prominent channel.  We’ve been saturated with nearly 20 years of excitement the internet of things – e-business, web, mobile, social. There have been fantastic breakthroughs and stunning failures driving […]

Connected Consumers use the power of information to drive prices down, yet demand a very high level of service.  Whether it is utilization of a smart phone, home computer, work computer, iPad or tablet one can connect and engage with brands no matter your location – dubbing the consumer as the “always on” or “connected” […]

I sometimes read information about symptoms from Dr. Google but generally, I think this is a pretty bad idea … one of the reasons is because I believe in the power of thought and visualization … but we won’t go there in this blog. What I’d like to talk about is the powerful platform being […]

Michael Porter, Sales Director at Perficient, recently wrote a blog post about Oracle Mobile support while being present at Oracle OpenWorld.  Most consumers are now armed with a mobile device wherever they go but especially when entering a retail store.  These consumers are highly informed and expect associates that they interact with to know as much or […]

Michael Porter, Sales Director at Perficient, recently wrote a blog post about a keynote speech focusing on Customer Experience at Oracle OpenWorld.  Companies must understand their consumers – they why’s, where’s, when’s and how’s of the shoppers journey.  Customer experience not only pertains to the actual experience itself, but everything that makes up your product or brand […]

Your customer has changed.  Customers don’t trust business to provide guidance. They trust friends.  You want to be able to interact with your customers where they are and with what they are doing. 97% of execs say customer experience is critical 30% say that are just getting starting with CX 20% consider their customer experience […]

Brick-and-mortar vs. the Amazon’s of the digital space…How are brick-and-mortar stores going to survive in what has become a digital era?  Stores still provide a very strong foundation of retailing with majority of sales occurring within the actual store.  But in order to stay competitive, stores need to provide a relevant and unique experience for […]

The digital age has forever changed the way consumers purchase products and services.  Even though it would seem that we, as consumers, are living in an age where the digital space seems to dominate the shopping process, the internet is not the sole source of consumer and retail goods. So it would seem that the […]

What a week it was! I am referring to the last week spent at Sitecore Symposium North America and Annual MVP Summit that took place in Las Vegas. There was plenty to absorb with as much as seven sessions in progress at the same time. Sessions were divided into three different tracks: Product, Business and […]