Adobe recently announced its plans to acquire Magento Commerce. This is sure to cause a major disruption in the commerce marketplace, as these companies position themselves to steal momentum and market share from some of the primary players – both enterprise and mid-market level. The joining of these two powerhouse platforms means Adobe and Magento […]
Posts Tagged ‘Adobe’
No Shortage of Innovative Projects with My Perficient Digital Adobe Team
Our Perficient colleagues share how they live and breathe our core values. Here, Ryan McCullough, a solutions architect, writes about his experiences working on innovative Adobe solutions with his Perficient Digital colleagues. Innovation drives me. I’m a solutions architect with Perficient Digital’s Adobe practice and have embraced opportunities to work on cutting-edge projects. My specialty is […]
Changes in Search Engine Results Will Force You to Adapt
When a question pops into our minds, we don’t hesitate to pull out our phone and find the answer. Long gone are the days when a heavy dictionary was required to look up the definition of a word. Now you don’t even need to type it out… you can simply ask Siri or Alexa, and […]
Adobe Summit 2018 Sneaks: My Top Three
Adobe Summit has a wildly popular session called Sneaks hosted by Steve Hammond, senior director of strategy and innovation for Adobe. At this session, attendees are given the chance to preview some of the research and development work going on behind the scenes with brief overviews or “sneaks.” This year, Sneaks focused on the transformative […]
Using Adobe to Create Fluid Experiences for Mobile Journeys
One the key struggles that most business are struggling with is the creating an experience that is consistent across all channels. In this 2018 Adobe Summit session Haresh Kumar and Nick Whittenburg from Adobe lay the ground work for how Adobe cloud solutions allow your business to achieve a fluid experience across mobile journeys. As […]
New Features in Adobe Experience Manager Assets
It is fun to see the new features of a well used product. The team of Elliot Sedegah and Joshua Ramirez did the classic “dog & pony” show featuring what is new in the Adobe Experience Manager Assets. In this 2018 Adobe Summit session, the Adobe product team highlighted the 10 feature areas that ensure […]
Identify and Convert High-Value Customers Using Adobe Experience Cloud
Silicon Labs Director of Corporate Marketing. Kamran Shah provided insights on how Silicon Labs used Adobe Experience Cloud to identify and covert high-value customers. In this 2018 Adobe Summit session he outlined three data-driven strategies to identify, prioritize, and optimize the high-value customer journey with the Adobe Experience Cloud. This is achieved through moving beyond […]
How Data is the Heart of Adobe Experience Cloud
How do we capture the essence of the Adobe Experience Cloud? This question is what Adobe’s Jim Rivera and Klaasjan Tukker, both directors of product management, looked to accomplish in a recent 2018 Adobe Summit session. Where do we start? Everything starts with the Adobe Cloud Platform (ACP): in short, this is where data is […]
Off We Go… It’s Time for Adobe Summit 2018
The past year has flown by. How can it be that 365+ days have come and gone since we last packed up our bags and headed to Las Vegas for one of our most anticipated weeks of the year – Adobe Summit. It’s chockful of digital marketing news, best practices, hands-on learning, and of course, a […]
Light Up Customer Experiences with Adobe + Microsoft
Every once in a while something happens that is so exciting you still feel the buzz long after the dust settles. When we heard the announcement that Adobe and Microsoft would be partnering we were excited. Why were we excited? Well, because we are a full-service digital agency, coupled with Adobe and Microsoft cloud technical experts, […]
Designing in Adobe XD: 4 Quick Tips and Tricks
Here at Perficient Digital, we use Adobe XD on a daily basis for very large and sophisticated enterprise projects. They typically require fast turnarounds and usually up to 10-15 versions or rounds of revisions per feature. While the Adobe UX tool’s improvements have been a life saver, we’ve found a few Adobe XD shortcuts and […]
#AdobeChat Recap: Modern Authenticity
True authenticity is hard to find in today’s society. Reality tv, fake news (what would we do without Snopes.com?), and Photoshopped advertisements are everywhere. This lack of authenticity often causes people to be skeptical of almost everything they hear and read. Consumers are especially cautious when determining if a brand is genuine in its messaging. In this week’s […]