Strategy and Transformation

User segmentation not only helps digital marketers make analytics more actionable, but is a huge contributor to successful personalization strategies.

Previously, I discussed how user adoption impacts the business value of Microsoft Office 365 (O365). In this blog I decipher how O365 promises business value. The decision to use O365 is made for a number of reasons. According to Gartner research, approximately 70% of survey respondents indicated “licensing or costs” and “shifting workloads to the […]

The digital dexterity of the workforce will be a significant driver of competitive advantage (or disadvantage, in the case of digital deficiency) for the foreseeable future. So, helping employees productively use new cloud office workloads can be a key element of a digital dexterity plan. Microsoft applications have become such a fixture in our daily […]

The following is the sixth blog in a series about why businesses are moving to the cloud to modernize and improve business performance. Cloud’s capabilities are far reaching and impact the whole business. While many have heard of the speed and agility that cloud enables and the innovation that allows, cloud’s capabilities go beyond that. […]

In the post Tips for Getting Started with Application Modernization, we touched on the importance of organizational change management (OCM) in application modernization efforts. In this blog, I want to explore that further and talk about why OCM is necessary when modernizing your applications – or in any project. What is OCM? Change management can […]

Delivering seamless, consistent, and engaging experiences starts with a customer-centered digital strategy. This ongoing series explores the characteristics that make up a great digital strategy and how to deliver powerful brand moments that solidify customer loyalty and drive differentiation for your organization. Earlier in this series, we revealed the importance of organizational alignment for your […]

Extra! Extra! Have you heard the news? Microsoft has announced the retirement date for Skype for Business! Yes, that means Skype will be no more come July 31, 2021. Although it may be a little sad to say farewell to Skype, it is also an exciting time to begin transitioning to the collaborative tool that […]

A simple ROI calculation can help take the guess work out of future business decisions.

B2B customers expect the same level of personalization, frictionless service, and consistency across channels from their business transactions that they enjoy in their consumer buying experiences. To keep up with (and exceed) customer expectations, B2B companies need to be proactive in evolving their digital strategies and technologies. Join our Commerce, Digital Strategy, and Digital Marketing […]

Supply chain is a massive industry that’s constantly evolving. The majority of our clients that buy, sell, or move products are affected by these changes. Digital transformation benefits supply chain by improving efficiencies and increasing visibility of processes. Consumer expectations and legislation (to some extent) are pushing requirements onto companies, which creates a significant need […]

Are you “All In” with Microsoft Teams? This phrase has become a common question we ask ourselves and others in today’s business vernacular. Years ago, the phrase “All In” was only used by people playing poker when they would bet all their chips on a single hand of cards. Today, the phrase is used to […]

In this blog post, we will learn how to Migrate IIB REST application to Spring Boot. The topics covered in this use case include: Create SpringBoot Project Creating Model class from Swagger Pom File Define Database Configuration Entity Class JPA Data Repository Rest Controller Service Class Build and Run the Project. Create Spring Boot Project […]