Leveraging Behavioral Economics to boost performance and improve user experience. This is second in our series co-authored by me and Zach Gay exploring how understanding Behavioral Economics can- and should- inform your marketing strategies. The Endowment Effect is the theory that people place more value on objects merely because they own them. My most prized […]
Sitecore
Enabling Multilingual Support with SXA
Sitecore is able to support displaying your web pages in multiple languages. Providing multilingual support helps convince your customers you are providing them with a quality service or product by catering to their preferred languages. This is in fact the application of the behavioral theory called the Endowment Effect. Showing that you understand your customer’s […]
Manage User’s Registry Settings After Login
Sitecore Registry is a place where Sitecore stores user data (i.e. data related to the user editing preferences and choices). In some cases, setting a user registry to a default value each time the user logs into the CM would remove confusion and stress. For example, if you set the checkbox raw values to unchecked […]
Page Preview Master/Web Paradox
Does this scenario sound familiar? Sitecore CM/CD are on different servers Developer doesn’t have access to the CD server that is currently showing an error in the browser. Code base for both CM and CD are the same. Developer switches the database from Master to Web in CM and then previews the page but no […]
VIDEO: Sitecore Content Hub CMP Walkthrough
Sitecore Content Hub includes the flexibility of several modules. Key among them are the DAM (or Digital Asset Management) module which I covered in a recent post and CMP (or Content Marketing Platform). These two modules are the pair that I consider table stakes when it comes to setting up Content Hub and I if […]
Perficient Named a Top Workplace in Atlanta in 2021
Once again, Perficient is named as a Top Workplace in Atlanta in 2021 by the Atlanta Journal-Constitution. Perficient is a highly-awarded company by our clients, partners, colleagues, and our communities, proudly delivering excellence for over 20 years. Winning workplace awards like the Top Workplace in Atlanta is especially meaningful because this designation is voted on […]
Field Labels…Get Your Sitecore Field Labels Here!
Field labels in Sitecore are next to each field and are shown by default if the user is an Administrator. Labels show how the field value will be used based on the languages, versions, and type of item that is using the field. Where are the Field Labels located in Sitecore? Field labels are shown […]
VIDEO: Sitecore Customer Data Platform | An Early Look at Boxever CDP
Sitecore recently (Q1 2021) acquired Boxever CDP. This is a marketer-focused digital optimization solution that is a definitive step forward in Sitecore’s move to SaaS. If you have been hearing about Sitecore Experience Edge and Content Hub, like me, you are likely seeing the puzzle pieces come together. I wanted to take a deeper look. […]
Patching Sitecore Processors Tips and Tricks
One of the questions I hear from Sitecore developers that have just created a processor is, how do I position my processor to execute before or after an existing processor in a pipeline? If you place the processor in the wrong spot then the processor that runs before your processor could have aborted the […]
Hacking Human Nature, Part 1: Social Proof Theory
Leveraging Behavioral Economics to improve performance and user experience. This is first in our series co-authored by myself and Zach Gay exploring how understanding Behavioral Economics can- and should- inform your marketing strategies. With each blog post we’ll dig into an individual theory and show how an understanding of these principals can help you develop […]
Improving your Google Search Result with SXA
Improving the way your search result appears in Google and other search engines is paramount to driving users to your site. This blog post will show you how to display review scores in your search result using Sitecore’s SXA. How can this drive business for you? Why would you want to surface this information to […]
Using Storybook for Sitecore SXA Development
Over the past few years, we’ve been using Storybook in Sitecore SXA theme development. It has provided us with a few key features that aid in accelerating our front-end development (FED) workflow: Node development environment with Hot Module Reloading (HMR) Disconnected environment not reliant on Sitecore Community Add-on to aid web accessibility (a11y) testing On […]