Paul Griffiths

Paul Griffiths is the GM of the Digital Healthcare Solutions unit at Perficient, where he works with hospital and health plan marketing departments on digital initiatives. DHS services integrated healthcare delivery systems around the United States.

Blogs from this Author

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New Sitecore 10 New Features, Widely Available

For those of you who weren’t aware, Sitecore 10 has made it into the community as of last week which makes this a great time to start learning about it on our blog. For inspiration, here are some new things that Sitecore 10 brings to the table: Container support Headless development with ASP.NET Core Sitecore CLI […]

Crashing waves

The Sixth Key Commitment of Revenue Resilience – We Need Hospitals to Adapt

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to building the […]

Crashing waves

The Fifth Key Commitment of Revenue Resilience – We Need Hospitals to Learn

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to building the […]

Crashing waves

The Fourth Key Commitment of Revenue Resilience – We Need Hospitals to Adapt

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

Crashing waves

The Third Key Commitment of Revenue Resilience – We Need Hospitals to Be Digitally Engaged

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

Graduation

Sharpening the Saw: Staying Connected at Perficient

Last month, I finished teaching my MBA Digital Strategy course to 11 of my colleagues. Over 13 weeks, they worked through a model of digital strategy, found new connections, planned some full scale campaigns, and enjoyed hanging out with each other. Most importantly, they focused on self-improvement in addition to meeting the needs of our […]

Crashing waves

The Second Key Commitment of Revenue Resilience – Creating a Pluralistic Clinical Operating Model

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

Crashing waves

Recovery Has Passed Us By – We Need Hospitals to Be Resilient

Series Authors: Tom Kiesau, Dr. Sam Bhatia, Paul Griffiths This series explores the uncomfortable reality that this adaptation will likely span a longer period of time than the authors believe has been widely expected. Three leading organizations — Salesforce, Perficient, and The Chartis Group — have come together to share bright spots within the healthcare community that can point the way to […]

Song

Today I Wrote a Song for Sales

Since I live in Massachusetts, I’m still working from my home office.  We typically celebrate big events with something fun. This morning, I wrote a song to commemorate a new client signing that went through.  People have been doing this from the dawn of time — think of odes like Beowulf or the Odyssey but […]

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Why Your COVID-19 Revenue Recovery Plan Needs Digital Marketing More Than Ever

If you’re part of a hospital that halted elective procedures with the COVID-19 crisis onset, there’s a good chance your system is considering cutting its marketing budget. That’s the wrong decision. Right now is the time for organizations to be in the market communicating with their consumers, not retreating. The need for healthcare didn’t stop […]

Space

The Remoteness of Work

Today, I led our Digital Health Solutions town hall about remote work from… space. (You’re really missing the full impact without the 2001 soundtrack in the background.) At Perficient, we continue to adapt to the new realities, including trying to surprise each other while we can. With a company this smart, that takes all the […]

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COVID-19: After This Generational Healthcare Disruption, What’s Next?

The novel coronavirus pandemic is perhaps the greatest single disruptor to the American healthcare system since the 1918 flu pandemic or the Civil War. Organizations nationwide are still figuring out how to handle its impact. One approach has been to lean on the healthcare marketing apparatus to speak to consumers, calm their fears, and share […]

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