Most digital transformation initiatives begin with customer journey mapping, a process that helps fully understand the dynamics of your target customer and their behavior. Journey mapping connects the dots from your customer’s initial interaction with your brand, through their entire experience with your brand via multiple channels (e.g., website, mobile app, phone call, direct […]
Marin Richeson
Marin joined the life sciences industry in 2001. Over the course of her tenure, she has held roles in clinical finance, IT, quality assurance, and validation. The diversity of her experience provides her with a unique perspective on the interconnectedness of this complex, multi-faceted industry. Marin Richeson is a lead business consultant in Perficient's life sciences practice.
Blogs from this Author
Why Digital Transformation Matters In Life Sciences
In today’s digital age, consumers have evolved to become far more independent and self-sufficient. They now expect access to information, services, and products to be quick, easy, useful, engaging, and even entertaining. Businesses that are not yet meeting these new expectations are falling behind the curve.
Life Sciences, Digital Transformation Is Upon Us
Outside of work, it’s obvious that we have become a digital society. We use mobile devices to guide us through rush hour traffic, to find a great new spot for lunch, to research recipes for dinner, to do our shopping, to track our exercise, to entertain our children (and ourselves!), to connect with friends […]
The Final Frontier: Paper-Based Validation Testing
As a big fan of efficiency, it pains me that most of us in life sciences still execute validation testing with pen and paper, present company included. All of those poor trees. All of that hand-cramping. All of that scanning. All of those migraine-inducing QA reviews in which we’re squeezing scanned test cases into […]
Need To Trim The Budget? Decommission Your Old GxP Systems
We’ve been getting a lot of requests, lately, to help companies decommission their old GxP systems. The systems were once validated and still contain GxP data that might someday need to be reviewed or analyzed, but they’re no longer being actively used. They’re just sitting there, taking up server space, undergoing basic IT maintenance, […]
Siebel Users: Microsoft Is Dropping Support For IE8 Today
Today, January 12, 2016, Microsoft is ceasing support for Internet Explorer 8. If you’re a Siebel Clinical user, that news probably made your stomach drop, since IE8 is the highest version of Internet Explorer that works with Siebel pre-8.1.1.9. What does that mean for those of you running old versions of Siebel? Well, you […]
FDA Warning Letter For Shared Passwords (And Other Offenses)
On December 17, 2015, the FDA issued a warning letter to Sun Pharmaceuticals Industries Ltd. in Gujarat, India. Sun Pharma’s website boasts that it is the “World’s 5th Largest Specialty Generic Pharmaceutical Company” with over 2,000 products in more than 150 markets across the globe. When an organization that large winds up with a […]
The Secret’s Out: My Colleague Is A True Leader In Clin Ops
Param Singh, the director of Perficient’s clinical operations solutions team, was just presented with one of Perficient’s highest internal awards for leadership. The Soaring Eagle award recognizes leaders who rise to their own personal heights while inspiring others to do the same through support, encouragement, and the creation of opportunities for professional and career […]
Resources On 21 CFR Part 11 From Perficient
Over the past few months, the life sciences practice has produced several free resources related to the 21 CFR Part 11 regulation that governs electronic records and electronic signatures. To make it easy for our industry colleagues to find those resources, we decided to create a single blog post that links to all of […]
FDA Guidance on Adaptive Trials – Time To Comment!
Last week, the FDA released a new draft guidance document called Adaptive Designs for Medical Device Clinical Studies. While the title specifically calls out “medical device,” the document states the following:
21 CFR Part 11: There’s Still Time To Get Your Decoder Ring
Inspired by our blog series from earlier this year, the head of our Computer System Validation team will be delivering a webinar on Thursday, April 23, 2015 aimed at “decoding” the 21 CFR Part 11 regulation. In the webinar, validation guru Sally Miranker will be reviewing the regulation point by point, offering up Perficient’s interpretation […]
Engage With Patients And Physicians Through Sitecore
Let’s face it: The web is one of the most powerful tools available to life sciences companies for connecting with patients and physicians. The more empowered patients become to act as their own advocate, the more they search the web for information. The busier physicians become, the less time they have for pharmaceutical reps, […]