Meghan Frederick – Marketing Manager

For years, AI in customer service has been synonymous with efficiency. Businesses leaned on AI agents to reduce costs, deflect calls, and automate routine tasks. These agents were designed to streamline operations, not necessarily delight customers. But a new chapter is quickly unfolding. We’re now entering the era of agentic AI with a new generation […]

The rules of digital engagement and SEO are changing fast. As Generative AI platforms and large language models (LLMs) become the go-to tools for information and decision-making, traditional SEO strategies are being upended. Search engines are no longer the only gateway to brand discovery. Increasingly, consumers are turning to AI-powered assistants to ask questions, compare […]

As Generative AI (GenAI) continues to evolve, its promise of speed and scale is capturing the attention of senior executives across industries. According to Adobe’s 2025 Digital Trends Report, 86% of leaders expect GenAI to significantly increase content production both in speed and volume. But for the marketing and customer experience (CX) teams tasked with […]

In Adobe’s 2025 AI and Digital Trends report, one message rings loud and clear: the convergence of marketing and IT is essential to digital success. As AI becomes increasingly embedded in customer experience strategies, marketing and IT leaders must collaborate closely to unlock its full potential. The Rise of Agentic AI One of the most […]

Adobe is offering marketers the opportunity to experience the power of Adobe GenStudio for Performance Marketing firsthand via a product sandbox. This interactive space will allow users to see the product in action and is designed to simulate the GenStudio for Performance Marketing workflow. Luckily for you, Perficient is part of a select group of […]

Adobe has once again been recognized as a Leader in the digital experience platforms (DXP) market in a Gartner® Magic Quadrant™ report. We believe this recognition underscores Adobe’s commitment to customer satisfaction and its ability to deliver comprehensive solutions that meet the evolving needs of businesses across various industries. Adobe’s Position in the Magic Quadrant […]

Our Women in Digital Breakfast is easily our favorite way to kick off the week at Adobe Summit. We brought conference attendees together before the opening keynote to connect with peers and dive into meaningful discussions about the roles women play in an ever-evolving digital landscape. A Morning of Inspiration and Insight The event featured […]

Our Adobe experts are heading to Vegas this month to attend Adobe Summit, connect with industry leaders, and learn about Adobe’s latest innovations. The conference will provide plenty of opportunities to learn how to grow your business and deliver exceptional digital experiences. In the video below, Perficient principals Robert Sumner and Ross Monaghan have identified the […]

The month of March offers so many opportunities to celebrate the contributions women have made across different fields all over the world. As we continue to recognize women this month, we’re excited to bring the celebration to Adobe Summit 2025! Our Women in Digital Breakfast is returning for its ninth year and we’re also supporting […]

Adobe Summit is the platform’s premier digital experience conference. This year it’s being held in Las Vegas at The Venetian Convention and Expo Center, March 18 – 20. Attending the conference is a great way to learn about the latest digital trends, connect with peers and experts from around the world, and explore Adobe’s vision […]

Website speed, or website performance, is one crucial component of an amazing digital experience and it’s the first factor visitors notice. Recent data reports that nearly half of users expect a website to load within 2-3 seconds. Anything longer than that will likely result in an abandoned visit (bounce). So, with ever-increasing competition (a new […]

We’re pleased to announce that Perficient has been named a Major Player in the IDC MarketScape: Worldwide Adobe Experience Cloud Professional Services 2024-2025 Vendor Assessment (Doc #US51741024, December 2024). We believe this recognition is a testament to our commitment to excellence and our dedication to delivering top-notch Adobe services to our clients. Continue reading to […]