Anybody with a smartphone in their pocket has probably experienced a micro-moment. In fact, you’ve probably already experienced a few today and you may not have even noticed. According to Google, “Micro-moments occur when people reflexively turn to a device—increasingly a smartphone—to act on a need to learn something, do something, discover something, watch something, or […]
Posts Tagged ‘Retail’
4 Ways to Succeed in Retail in the “Age of Amazon”
Austin Carr just published “The Future of Retail in the Age of Amazon,” in Fast Company on the 24th of November. In it, he outlines four key takeaways for how successful retailers are innovating and evolving to remain competitive with their brick-and-mortar experiences. “Retail is under huge pressure, but the death of stores is greatly […]
10 Tips from Walmart for Killing it in E-Commerce
I recently wrote “What Retailers Can Learn From Walmart’s Incredible E-Commerce Growth In 2017” for Forbes.com. Why? This year, Walmart posted an impressive 60% year-over-year e-commerce growth, and then Walmart announced it will sharply scale back store openings to focus more acutely on E-Commerce. So I wanted to take a look at what tactics have helped to drive this […]
Delivering a Seamless Experience to Transform Your Business Model
Among the major headlines of 2017, many have involved the shifting landscape of retail and eCommerce. Most notably was Amazon’s acquisition of Whole Foods. These events indicate a digital disruption is afoot – and eCommerce is not immune to its effects. The disruption can’t be ignored. Commerce business models must change to satisfy increasing customer […]
Re-Vamping the Customer Experience to Transform Your Business Model
Recent events across the retail and eCommerce landscape indicate that a digital disruption is afoot. And to succeed, commerce business models have to change to satisfy increasing customer expectations. In this blog series, explore the three major areas where you can start innovating to transform your existing commerce business model – starting with customer experience. […]
What’s In Store for In-Store Tech?
We wanted to close out a great week at Shop.org with another topic we found threaded throughout the conference and among brands and retailers: How technology is transforming – not replacing – the physical retail experience. I think we’ve firmly settled into the fact that omni-channel business is just business as usual. But is it […]
Shopping for Values…with Values
At the NRF’s Shop.org conference this week, we’re seeing a renewed emphasis on personal values in the marketing mix. The retail industry continues to be disrupted in new and interesting ways, but brands are finding success taking personalization to a much more personal level. Anna Cole, Director of eCommerce at Carhartt, talked about their experiences […]
Toys “R” Us Reimagined?
Rough news for iconic Toys “R” Us this week as they declare bankruptcy – right on the cusp of the holiday shopping season. Another casualty in this year’s string of retail setbacks, disruptions, and (optimistically) transformations. Analysts cite an over-investment in stores and perhaps too many years of letting the website wither on the vine. […]
Nordstrom and the Reimagination of Retail
Nordstrom just announced that they are opening Nordstrom Local, a new concept store with zero inventory and plenty of one-on-one attention. The store opens in West Hollywood on Oct. 3 — one week after this year’s shop.org event in L.A. (maybe we’ll get a sneak peek when we’re out there.) The format is an experiment […]
Multi-platform Retail – Experiences replace the need for inventory
Nordstrom plans to open a store in Los Angeles that will have no inventory. Our Principal of Strategy & Innovation at Perficient Digital, Jim Hertzfeld says, “THIS is the future of physical retail,” and he points to what menswear retailer Indochino has been doing in retail, expanding from web into bricks-and-mortar. We’ve seen the same […]
Digital Transformation in Retail Using Microsoft Dynamics 365
On the Microsoft Dynamics 365 blog, Ed Kennedy from our partner Episerver analyzes the use of Dynamics 365 combined with eCommerce platforms to improve the retail experience. He writes: “Retailers already benefit from how Microsoft Dynamics 365 integrates enterprise resource planning (ERP) and customer relationship management (CRM) into a single, cloud-based solution. Dynamics 365 has […]
How to Transform Your Commerce Business Models
If you work in the retail or eCommerce space, then there’s no doubt that recent headlines have caught your attention. Here are just a few recent examples: “PetSmart will acquire high-flying rival e-tailer Chewy” (Internet Retailer) “Watch out Amazon. Walmart is coming for you” (CNN) “Amazon buys Whole Foods in a $13.7 billion deal” (Internet […]