Ensuring the security of business-critical servers hosting e-commerce websites is a challenge in itself. And with the internet becoming an increasingly hostile environment, with threats of all kinds lurking around and ready to exploit, one needs to be a step ahead and increase the perimeter of their security. A bastion host, as the name itself […]
Posts Tagged ‘eCommerce’
Don’t Let Faceted Navigation Ruin Your eCommerce Search Rankings
Faceted navigation, which allows online shoppers to filter products by categories like brand, size, and color, is a valuable and time-saving addition to your eCommerce user experience. However, because search engines will view each combination of product filters as its own unique page, your faceted navigation may be hurting your SEO rankings. Watch the video […]
The Critical Role of Content in Commerce Today
Remember what life was like, say, 10 to 15 years ago? Myspace reigned supreme of all social networks (there wasn’t much competition). Most of us carried a Blackberry (forget iMessages, we sent BBMs instead). The World Wide Web had been around for some time, but we hadn’t reached the era of ubiquitous internet. Given this, […]
Creating an Immersive Product Experience
The product experience encompasses all aspects of the product itself: what it does, detailed product specifications, images, video, sizing and color options, complementary product recommendations, and customer-provided content like ratings, reviews, and images of the product in use. Why is your product experience so essential? As more and more retail purchases are made online rather […]
Staying Ahead of Digital Commerce Trends: What You Need to Know
Digital innovation continues to disrupt industries at lightning speed. Today’s organizations are transforming their entire business – from strategy to operations, technology to culture – to better deliver value to their customers. In 2017, we compiled the top 10 trends leaders needed to know when it came to their digital transformation journey. In this 10-week […]
How to Reduce Cart Abandonment: Be Quick, Flexible, & Predictable
Surprise costs related to shipping and taxes and a long, complicated checkout process are listed among the top reasons for shopping cart abandonment, and the problem only grows on smaller, mobile devices. So, how can consumer and B2B retailers reduce cart abandonment? Provide a simple, transparent checkout process that meets customers’ expectations without any unpleasant surprises. Enable […]
Are You Ready for Your IBM Commerce V9 Upgrade?
The buzz around IBM WebSphere Commerce V9 is here! IBM has introduced significant improvements to WebSphere Commerce by modernizing the platform to provide customers with increased flexibility and scalability while reducing the TCO of the implementation. IBM has modularized the architecture into loosely coupled components moving to a true platform of microservices. Gone are the […]
A New Kind of E-Commerce SaaS: 3 Reasons IBM Digital Commerce is Different
Businesses have historically faced a difficult decision when choosing the right platform approach for their e-commerce initiatives. Should you bring an e-commerce platform on-premise? Should you have a hosting provider operate a dedicated platform for them? Should you look to Software-as-a-Service (SaaS) for your e-commerce plans? Bringing an e-commerce platform on premise allows full control […]
Types of Qualitative Data Reports and Identifying A/B Test Ideas
Have you ever wondered how visitors actually interact with your website? While analyzing your quantitative data is vital for understanding the numeric impact, we also need to understand the qualities of our consumers, or, the qualitative data. In previous posts about improving your website and increasing conversions, we briefly discussed how to identify A/B test ideas. Today, […]
Generating Barcodes in the IBM OMS Sterling Web Store
Today we’re going to go over how to generate barcodes in HTML-formatted store prints available in the IBM Sterling Web Store for Commerce (WSC) 9.4 and higher versions. Most of the big retailers are now using the Web Store for their In-Store Customer Pickup and Ship-From-Store business models. These store prints are used by the store associate (SA) for picking and packing operations. […]
How to Leverage the Cloud for the Holiday Rush
In just three short weeks, shoppers will begin the process of buying gifts for the holiday season. Unlike years past where many stood in line to buy their gifts, this year’s process will happen online. More than ever, consumers are taking charge of their own shopping experiences by using various channels to help them get […]
10 Tips from Walmart for Killing it in E-Commerce
I recently wrote “What Retailers Can Learn From Walmart’s Incredible E-Commerce Growth In 2017” for Forbes.com. Why? This year, Walmart posted an impressive 60% year-over-year e-commerce growth, and then Walmart announced it will sharply scale back store openings to focus more acutely on E-Commerce. So I wanted to take a look at what tactics have helped to drive this […]