Posts Tagged ‘eCommerce’

Upgrading your digital commerce site from Magento 1.x to Magento 2 may seem like a daunting task. However, the many benefits of this platform, including optimized web pages, accelerated response times, increased efficiency for backend operations, and more database flexibility and scalability, outweigh any perceived hurdles of making the switch. For merchants considering this upgrade, […]

Contrary to popular belief, digital commerce is NOT killing off the physical store. For the past decade, headlines have declared the demise of brick-and-mortar by the evil hands of eCommerce. And that story-line acceptance seemed to drive store closures and abandonment of malls due to growing online sales. However, that is not necessarily the case. […]

Most e-retailers offer special discounts and specials on Cyber Monday (the Monday following Thanksgiving, which will be November 27th this year), but Amazon has now successfully created its own industry holiday with Prime Day. What is Prime Day? The Basics: Amazon has announced that July 11th will be Prime Day, 2017. In the spirit of […]

Recently, I heard a great quote about the current state of eCommerce: “We’ve made it simple to buy but hard to shop.” Think about that for a moment – online shopping has come a long way over the past couple of decades. We can Google a term and find the exact item we’re looking for […]

Business Scenario: In an e-commerce website, we have certain queries such as how many customers are visiting a particular product but not purchasing the product. What are the reasons for not purchasing the product? Maybe the price of the product is too high? What products have customers added to their cart but not purchased? This […]

Creating remarkable experiences is essential for differentiating your brand in the Age of the Consumer. In fact, 73% of businesses claim that improving customer experience (CX) is a strategic priority.1 However, few companies are getting it right. Only 1% of companies deliver an excellent customer experience2 Mobility, transparency, and an endless supply of choices allow […]

A recent blog post written by Erin Wold, a member of Perficient Digital, discusses the top five reason for consumers abandoning carts on eCommerce sites. Most all of us, being consumers, have a pretty good idea why carts are abandoned because we do it ourselves. But we don’t think of the business impact unless we […]

What I’m about to tell you has been said and done before. Quite frankly, most of it is pretty common sense. But, common sense sometimes just isn’t enough to get businesses and executives motivated to alter and improve their eCommerce shopping cart. If it was, we’d be having an entirely different conversation and users would […]

IRCE 2017 is 4 weeks away! Don’t miss it! The game of eCommerce is changing fast. IRCE is a perfect opportunity to stay up to speed in this fast-paced era. eCommerce sales have consistently outpaced expectations over the last year. eMarketer forecasts U.S. retail eCommerce sales will grow 15.7% in 2016, the highest annual increase since […]

In 2016, mobile overtook desktop in its use, with more people using mobile to do more tasks than on laptops/desktops. More than 2,000,000 apps are available in the Apple store and even more in the Google Play store. However, the trend is that app downloads were way down in 2016 (<1 per month) due to the fact […]

In the age of the consumer, most retailers understand that customer experience is the point of differentiation to remain competitive. And it’s not just what happens on eCommerce channels – it’s the experience across all channels. According to Forbes, physical retail is losing share to eCommerce at the rate of about 110 basis points per year. […]

No matter what the function of your website is, the ultimate goal is to deliver the optimal user experience (UX) and increase conversions. Conversion is a little bit of a loose term. There are micro-conversions, macro conversions – and conversions that can differ based on your site purpose. Maybe you’re trying to get someone to […]