Perficient had the honor of participating in Cox Automotive’s first-ever Salesforce Summit earlier this year at their company headquarters in Atlanta. As our client, it was so exciting to not only see 150 business and technology leaders we work with, from across the more than 25 brands Cox Automotive owns, come together to share and learn from other […]
Posts Tagged ‘Community Cloud’
How to Set Up and Deploy a Community with Salesforce – #DF16
What’s the next opportunity for you to engage with your customers, partners and suppliers, or employees? Salesforce Community Cloud is the answer. As organizations move away from the one-way, portal-centric conversations with an audience towards a more socially engaging model, communities are the perfect way for you to connect with an audience in an entirely new way. And with the […]
Increasing Employee Engagement – Salesforce Community Cloud #DF16
When we think of the Salesforce Community Cloud, we traditionally think of a partner portal or an external-facing community. Salesforce is positioning the Community Cloud for employees. Key attributes of this vision are similar to what we expect as consumers. They include: Relevant, up-to-date information Effortless access to systems and apps Open, transparent collaboration Ability […]
A Partner Community for Financial Services – Tips From #DF16
I mentioned the Zurich partner community in one of my previous Dreamforce blog posts about the Salesforce Community Cloud Keynote. Here, I’ll dive deeper into the details of a presentation dedicated to financial services partner communities. Kimberley Zatlyn from Salesforce started the session and reiterated the same statistics that were presented in the keynote presentation. Paul […]
Salesforce Marketing Cloud #DF16 Keynote Updates
Salesforce presented a Dreamforce 2016 keynote today that introduced updates and plans for the Marketing Cloud. In the first image below, Salesforce shows the underlying structure of the Marketing Cloud. Marketing Cloud is really trying to get to 1:1 marketing, and the announcements this week are all geared toward that. A big announcement from Salesforce today was […]
#DF16 Community Cloud Keynote: Insights Into Business Use
The Community Cloud keynote at Dreamforce 2016 presented tons of great insights from some of the world’s leading companies. Here are some statistics on Community Cloud: 90 million members on Community Cloud in 3 years 10K active communities 240K Chatter networks In 2016, Community Cloud delivered more than 100 new features. What are these people doing with […]
How to Evolve from Self-Service to an Engagement Hub – #DF16
Sam Jacobs, partner engagement manager, from our customer OpenX spoke about the self-service community that we helped them to roll out last October. They programmatically connect sellers of ad space and buyers of ad space in real-time. They are selective about who they let into their marketplace, they are ranked #1 in traffic quality, outranking […]
3 Communities Sessions to Add to Your Dreamforce Agenda Builder
With more than 1,600+ sessions, 400+ theaters, 100+ hours of hands-on training, and 75 Circles of Success, it’s inevitable that you have a laundry list of sessions to attend at this point. Not to mention, evenings fill up quick with all the fun stuff going on in San Francisco that week. From catching U2 perform at Dreamfest to RSVP’ing for […]
Connecting the Customer Experience Dots with Self-Service Support
For fast-growing companies looking to transform the customer service experience, the key is to help your customers – and your support agents – help themselves. Studies show that more than 70% of customers prefer self-service over contacting a support agent. So how can you give your customers a place to quickly find the answers they need from […]
Winter ’17 Makes Force.com Communities a Thing of the Past
I’m going to make a bold statement: Force.com Communities are a soon to be a thing of the past. With Winter ’17 bringing the final missing features to the Community Builder templates, it’s time to rethink the reasons why you said no to the Community Builder a few months back, and revisit templates. We’ve built […]
GoPro Takes Product Innovation to New Heights with Salesforce
GoPro has been a long-standing customer for Perficient. Their success started with an implementation of Salesforce Service Cloud that landed them a Surfboard Award at Dreamforce last year. Since then we’ve helped them continue to explore new ways to innovate using the Salesforce platform. Growing popularity of their action cameras prompted GoPro to continue to scale the business and […]
Blending the Digital Customer Experience with Salesforce
What are high-performance marketing teams doing to keep pace with customers and stay ahead of the competition? The third annual State of Marketing report from Salesforce Research has some great insights. I’ll even give you a hint – everything revolves around making customer experience (CX) a top priority. While this may come as no surprise to […]