A simple ROI calculation can help take the guess work out of future business decisions.
Posts Tagged ‘BrainJocks’
Q is for Qualitative Research
Qualitative research allows us to evaluate the ‘why’ instead of the ‘what’ when it comes to user actions within an experience.
Introducing Mastersite for Sitecore
Sitecore is such an amazing platform to create elegant integrations and authoring capabilities. One such area we enjoy to innovate in is multi-market localization. In previous posts, we talk about two other approaches for creating multi-market implementations – splitting the content trees and creating a site cluster. Each has its advantages and its disadvantages. Splitting […]
The Dos and Don’ts of Sitecore Symposium 2019
Sitecore Symposium 2019 is going to be jam packed, so take some tips from a Symposium Veteran on the dos and don’t for this year’s event.
P is for Personalization
As more users expect personalization, it is important to understand what is and how to get started.
O is for Optimization
Optimization strategies are important to ensuring that what you are deliver is helping, not hindering, users in their experience.
N is for Nurture
Nurturing strategies are critical to building loyalty and providing data on what is working well with users.
Looking for a Consultant? Read This!
Having a hard time choosing a consultant or vendor? Here are some top things to look out for — as told by consultants.
M is for Marketing Automation
Marketing Automation helps organizations maintain contact with prospects and/or customers in a meaningful and efficient way.
We’re on a highway to help!
When it comes to projects, it is important to keep an eye on short-term goals, but don’t lose sight of your longer term business strategy.
L is for Loyalty
When it comes to your users, the value of loyalty and loyal customers cannot be overlooked.
AB Testing Shared Content with SCORE Snippets
Haven’t you always wanted to be able to test the content that is engaged the most? Your main navigation, maybe? SCORE Snippets are not new but a recent enhancement makes them legen… wait for it, … dary!