My colleague, Mark Polly, wrote a post on Perficient’s digital transformation blog that highlighted the current state of digital marketing across various industries, including financial services. An infographic from CMO.com, an Adobe-operated website that offers digital marketing insight for chief marketing officers and senior marketing executives, indicates that digital channels are increasingly influencing product sales […]
Management Consulting
3 Benefits Of Vanguard’s Voice Verification Feature
The next time you call Vanguard, your experience might be very different. One of the world’s largest investment management companies, with more than $3.2 trillion in global assets under management, has implemented voice verification technology. With voice verification, Vanguard can verify your identity simply by the sound of your voice.
3 Tips From Oracle’s CEO To Corporate Leaders In A Digital World
In a recent post, I laid out three reasons why you should be a believer in Oracle. The article highlighted Oracle’s transition from focusing on solutions that were historically implemented on-premises to specializing in the development and sale of cloud solutions.
10 Financial Services And Insurance Leaders You Don’t Want To Miss
Oracle Industry Connect, the conference designed for executives from a variety of industries, is right around the corner. Like, next week! To those of you planning to attend the event in Orlando from April 11-13, you’re in for a treat. There’s a powerful lineup of speakers who will be discussing the latest trends and […]
Royal Bank Of Scotland Shows Some Luv For Artificial Intelligence
Royal Bank of Scotland (RBS), an organization whose brands provide financial products and services to personal and business customers in the UK and beyond, is putting artificial intelligence (AI) to work in its customer support department.
5 Questions You Can Ask With Santander Bank’s Mobile App
Most of us are aware of voice-enabled consumer products, such as Apple’s Siri, Amazon’s Echo, and Amazon’s Fire TV Stick. But, there’s another type of product that’s leveraging our voices to make life easier. And there’s a good chance you’re already using it. If not, it’s just a free download away: Your bank’s mobile […]
4 Technology Initiatives At J.P. Morgan
When J.P. Morgan speaks, most financial institutions listen. A recent Wall Street Journal article outlined the US bank’s $9.4 billion technology spending plan, 40% of which will be allocated to new investments and technology. While new investments and technology are essential, part of the company’s plan is to also trim excess cost.
You Can Now Buy ExxonMobil Gas With Apple Pay
ExxonMobil, the largest publicly traded international oil and gas company, is now leveraging the cloud in a revolutionary way: With ExxonMobil’s new Speedpass+ app, you can pay for gas at Exxon- and Mobil-branded locations using Apple Pay, a simple and safe way to pay within the app. Just open the app and your location […]
Is Now a Good Time to Start Crafting Your Digital Strategy?
With all the tintinnabulation about customer experience and digital transformation, its natural to wonder, “Do we need to create a digital strategy for our business?” Certainly, we’ve seen a lot of interest in “Digital Strategy” across a broad swath of industries. But is investing the time and energy in building a digital strategy really worth it for your […]
Smile! MasterCard Will Leverage Selfies To Verify Your Identity
According to research, approximately 31.8 million consumers in the US experienced credit card fraud in 2014. That’s triple the number in 2013! And the number doesn’t appear to be going down any time soon. On a positive note, credit card issuers are stepping up their game by introducing security methods, such as Europay, MasterCard […]
4 Major Threats In Financial Services This Year
Every industry experiences cybercrime, but possibly none more than the financial services space, with an average annualized cost of $13.5 million. In last month’s newsletter, the Financial Services Information Sharing and Analysis Center (FS-ISAC) shared several threats to look out for in 2016. While most are not new, the number of occurrences continue to […]
Change Management: Soft or Tangible ROI
“…When we think about projects particularly with technology implementations, we are all about getting technology right…unfortunately that doesn’t always define success.” David Chapman Strategic Adviser – Perficient Change Management helps to ensure that the “people” in your organization are ready, willing and able to function effectively as part of the technology implementation and it can be one […]