Data + Intelligence

I recently ran into an issue related to the RPD development. The RPD was already in place and was working. The only change that was done to this RPD was that several column names were renamed to more appropriate names as per the use case in the BMM layer. After this change, the RPD passed […]

Personalization isn’t exactly new. In fact, it’s been used successfully in email marketing campaigns for years. At its core, the whole idea is using known data and characteristics about a prospect to present content in a way that is relevant and helpful. It could be something as simple as using their first name in an […]

One of the buzzwords in the financial services industry is “machine learning.” While even among experts in the field there is no single accepted definition of machine learning, in simplest terms, machine learning focuses on the use of technology (often referred to as artificial intelligence or cognitive computing), to find solutions through continuous learning. It’s […]

Artificial Intelligence (AI) continues to mature as companies such as IBM, Amazon, and Google race to bring AI into the daily life of consumers. Underlying the technology of AI is natural language processing, which integrates fields as diverse as linguistics, neuroscience, anthropology, computer science, and psychology. As AI begins to permeate healthcare, its vast potential […]

After much back and forth, it seems like the end-of-life for the Google Search Appliance (GSA) will be the end of 2018. Most GSA users have adopted a “plug, play and walk-away” approach for far too long. The GSA will not continue functioning as an unsupported appliance. It will turn off like a light switch […]

This isn’t about running but rather maintaining a well-running Maximo system. Two sessions – one that’s already concluded and another that’s upcoming – contain valuable information regarding how your IT / support staff can keep the system running and then how to troubleshoot if something does go wrong. Here’s the recording for the first part […]

Toys“R”Us filed for bankruptcy recently in the wake of big online stores like Amazon stealing their business. It is not just Toys“R”Us. Many other brick-and-mortar stores are closing because of mega-online stores. This trend can also be found in the in the CRM software market. Per Gartner, statistics show one leader emerging above all: Salesforce. […]

If you missed our webinar, A Customer’s Take on Moving from Discoverer to Oracle Business Analytics, the on-demand recording is now available for immediate viewing. If you are currently using Discoverer, hear directly from a Perficient customer, Gary Aragon with Group Voyagers, who made the move from Discoverer to Oracle Business Intelligence Enterprise Edition (OBIEE) in […]

Business intelligence (BI) technologies enable wealth management firms to analyze raw data, with the goal of improving decision making, enhancing client relationships, increasing operational efficiency, and adhering to legal and regulatory compliance mandates. A properly designed BI framework can provide financial services companies with a rich, intuitive user interface that enables business users to run […]

Yesterday, at the Pierre Hotel in New York City, the 2017 Delivering Alpha Conference gathered the most important players in asset management. At 3:00 Eastern Time, Jamie Dimon, CEO of J.P. Morgan Chase took the microphone…and Wall Street reacted quickly. By 3:01 ET, bitcoin was down 2 percent. So, what exactly did he say about […]

As the temperatures begin to dip in the midwest, your Facebook feed may convince you that pumpkin spice latte’s are at the forefront of everyone’s mind. But are they really? Let’s take a look at Google Search Trends to see who wins the search battle: hot drinks for cool weather or being under the weather. […]

In my previous post, How to Set Up Your Own VPN Server Using Amazon Web Services, we set up and configured an OpenVPN server using Amazon Web Services, and then we configured Windows and Linux machines to use the new VPN server.  In this post, I’ll show you how to setup your Android phone to […]