Noelle Reinhold – Marketing Director

Perficient Digital recently won two 2017 Creativity International Awards for our outstanding creative design and use of messaging. We took home Gold in the Consumer Website category for a Fall 2016 Lookbook on behalf of Carhartt. We also won Silver in the Non-Profit Website category for redesigning TheHenryFord.org. Our microsite for Carhartt uses full-screen video, product and lifestyle galleries, macro-detail photography, animated […]

In a recent report, Forrester named Perficient Digital one of the “57 biggest and most important digital experience service providers.” The report, Vendor Landscape: Digital Experience Service Providers, 2017, aims to help companies navigate the market of digital agencies and consultancies, by focusing on the top players. Nine of 10 companies turn to digital agencies, consultancies, […]

Jim Hertzfeld, Perficient Digital’s Principal for Strategy & Innovation, was selected by the Society of Digital Agencies (SoDA) to contribute towards the recently released 2017 SoDA Report. In his editorial, Jim shares his insights on design thinking trends and the current market dynamics forcing marketers to continually adapt. At this inflection point, we cannot just be better than what […]

The Association of Marketing and Communication Professionals recently recognized Perficient Digital with three Hermes Creative Awards. We were awarded one Platinum award in the Mobile Website category for our work with Mohawk Flooring. And two Gold awards – one in the Nonprofit category for The Henry Ford’s website and one in the Microsite category for […]

Perficient Digital recently won two Best of Industry awards at the Internet Advertising Competition (IAC) for our innovative digital experiences on behalf of Carhartt and The Henry Ford history museum. We were honored in the Best Fashion or Beauty Website category for designing and developing the Carhartt Fall 2016 Lookbook microsite. We developed the microsite for reporters, to make […]

Perficient Digital was recently recognized at the Mid-Michigan Creative Alliance ADDY Awards. We won Best of Show, the competition’s highest honor, for the design and development of Carhartt’s Fall 2016 Lookbook microsite. We developed the microsite for reporters, to make writing about the latest gear feel more like fun and less like work. With beautiful still photography, animated […]

Nate Bauer, senior digital marketing strategist for Perficient Digital, recently wrote a blog post about the typical challenges of developing and executing on a digital marketing strategy. Many times, when developing a strategy, companies take a giant step back to evaluate every single variable throughout the entire spectrum and painstakingly create the perfect plan by which to […]

When children are engaged in constructive play and learning from an early age, they have a lifetime of benefits – like improved academic performance throughout their educational career, a love of learning, and improved emotional development. That’s why Learning Care Group is committed to creating state-of-the-art facilities with the latest technology and expert-driven curriculum. To match the […]

More than two-thirds of all online users are active on social media, according to a Smart Insights report. The popularity of social gives companies the opportunity to connect with customers in a more personal and meaningful way – more so than ever before. And as the capabilities of social media grow, it’s opening doors for retailers to […]

In a recent presentation, John Seitz, UX architect at Perficient Digital, discussed the importance of inclusive design and how considering accessibility while designing and building your website has value for your company. Inclusive design is the creation of products or services that are accessible to, and usable by, as many people as reasonably possible. As […]

While connected content and commerce systems can provide the tools to engage customers, you must also have access to the customer insights that will allow you to decide where and how to optimize your existing digital strategy. Generic segmentation and persona-based marketing have been the standard tactics for the past few years, but the bar […]

Forrester recently released its report, “How B2B Marketing Automation Service Providers Help Drive Marketing Transformation,” which addresses the growing complexity of marketing automation and the challenges it presents for B2B companies. To overcome those challenges, marketers are turning to third-party service providers for help with related technical and business processes. In this report, Perficient Digital’s VP of digital […]