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Brandon Luhring

Brandon is a consumer experience engagement manager at Perficient. His career has included running digital and marketing projects both in-house and as a consultant. He enjoys topics around creativity, innovation, design, technology, and leadership.

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Blogs from this Author

Man Shrugging and Looking Perplexed – Project Estimates are Frustrating

The Emotional Conclusion : Project Estimating (Part 4)

The emotional finale is here! Don’t worry, this isn’t about curling up in a ball and crying – we’ve already done that. This final installment of my series on project estimating is all about navigating the emotions of everyone involved and trying to avoid frustration. If you’ve been following this blog series on project estimations, […]

Man Secretively Talking Behind Hand – Project Estimating Secrets

Assumptions & Uncertainty : Project Estimating (Part 3)

In this third installment of my blog series on project estimates, let’s dive headfirst into the murky waters of assumptions and uncertainty! Think of these as the gremlins of project planning – they are full of secrets and laugh along the way as they trip you up. If you’ve read my other blog posts, you’ll […]

Woman Trying to Manage Multiple Wires Wrapped Around Her – Project Dependencies

Dependencies & Creep : Project Estimating (Part 2)

Continuing our dive into project estimating, let’s talk about two more problem areas: dependencies and project creep. These two can turn your pristine project plan into a tangled mess. No matter the size or scope of your project – whether you have just a few dependencies or tight integration with multiple systems – you’ll be […]

Woman Peeking Through Fingers - Project Estimates Are Difficult

Sandbagging & Lowballing : Project Estimating (Part 1)

Estimating is a precarious business – part science, a lot of guesswork, and a bit of psychic magic! The goal is to forecast the effort, time, and cost of a project with enough accuracy to avoid disaster. Project managers use some go-to methods to estimate projects. Some approaches are scientific while others are based on […]

Fatal perfection. A skull wearing a crown as a reference to Macbeth.

The Curse of Perfection – Toil and Trouble

“Double, double toil and trouble,” is a line repeated by the witches in Macbeth as they lay out the ominous prophecies of greatness and dire consequences for the titular character. Macbeth’s ambition envisions a perfect ending though desperate actions and moral weakness ruin it. So too are the misguided actions in pursuit of perfection which […]

A hero and a villain fighting in the air. Good and evil stories that sabotage.

Hero, Villain, or Victim? Stories that Sabotage

In 1968, psychiatrist Stephen Karpman modeled what he called the Drama Triangle. With this, he illustrated dysfunctional mindsets that can derail social interactions. The three roles defined in this model are the rescuer (hero), persecutor (villain), and victim. This is another view of the lies we tell ourselves. Since the dawn of history, we’ve loved […]

Confident woman with arms crossed in front of a blackboard showing a workflow ending in the rewards of quality innovation ideas.

Your Idea Factory – Quality Innovation from Quantity

Quality innovation is not for the weak at heart! Innovation myths may have you thinking it is for the lucky or the extremely talented – that’s not true. Pablo Picasso said, “Inspiration exists, but it has to find you working.” Thomas Edison quipped, “Opportunity is missed by most people because it is dressed in overalls […]

Obtrusive balloons blocking a city street.

5 Obtrusive Blockers to Avoid as a Servant Leader

We’ve all heard of servant leadership. The concept of “being a servant” to your teams and treating employees as critical individuals to be cultivated and empowered, has strong merit. However, many organizations fall short, with those at the top of the hierarchy viewing employees as interchangeable cogs in the corporate machine. Instead of diving deep […]

Special characters (grawlix) in a speech bubble expressing outrage and cursing.

We’re All Outraged! Turning Passion into Results.

If you were to pop open any social media platform or news app right now and scroll through a couple dozen posts, you’ll easily get the feeling that everything is #%&$ falling apart. Everyone is mad at something. We now use the term “doomscrolling.” In the past we had Yellow Journalism and we are there […]

Photo looking down at legs standing on asphalt with yellow directional arrows pointing in different directions.

Zigs & Zags – The Opposite of a Great Idea Can Also be a Great Idea

I get a lot of enjoyment from the creative and innovative side of the work I do. Helping clients or my teams break out of the day-to-day and explore the unexpected. I’ve discussed innovation myths before and how to use lateral thinking to expand your pool of ideas in unexpected ways. One of my favorite […]

A goldfish wearing a shark fin to illustrate lying to ourselves.

The Lies We Tell Ourselves – Why Transparency is Key

We like being lied to. If you don’t believe that, then you’re not being honest with yourself! In this article I’ll cover some of the common self-deceptions, biases, and societal pleasantries we entertain. Then, I’ll cover why transparency, even when uncomfortable, is always the better option. Self-Deception: We Lie to Ourselves From ancient society working […]

Suspend Reality to Generate Creative Innovation

Suspend Reality – 6 Steps to Move from Fantasy to Execution

We’re just now finishing up the holiday season. At this time of year, I’m always intrigued by the magic of the holidays we celebrate, and the optimistic goals we set for the new year. Even the lies we tell ourselves. It amazes me how we collectively like to suspend reality for a bit, reflect, and […]

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