Jeff Schick is the VP of Social Software at IBM and he led us through where social is going. The first thing to know is that Connections is now rebranded. It’s all an integrated solution. Mail, meetings, docs, etc. It’s all part of the Connections brand. Given what we just […]
Posts Tagged ‘social’
Invitation from Google to become a Glass Explorer
Earlier this year, Google had launched +Project Glass contest and offered a unique opportunity to experience Google Glass in-person. I entered into the contest as well and my submissions can be found here. Approximately eight thousand winners were selected and I was not one of them. Recently, I received an email from “Glass Support” with an invitation to […]
Perficient’s Top 5 Office 365 Blog Posts of 2013
As 2013 comes to a close, we’re taking a look at our most popular blog posts of the year. It was a big year for the cloud, and specifically, Office 365, which officially launched in 2013. Here are the top five Office 365 posts, in no particular order: Using System Center Automation to Manage Office […]
Webinar Replay: Driving Employee Engagement with Yammer and #ESN
This past Wednesday, we hosted a webinar, “Using Yammer and SharePoint Intranets to Drive Employee Engagement.” During the session, Rich Wood, Director of Web & Social Collaboration at Perficient, first gave a quick overview on the enterprise social network and Yammer, and then went on discuss user adoption and engagement. He covered what exactly a […]
Turns Out Companies Are Investing in Social Media
Google’s Wildfire commissioned a study on the How Brands Staff and Budget With Social. It’s far too long for me to replicate but here’s a couple nuggets: There’s a lesson here and it’s that social media has become a […]
Webinar: Using Yammer & SharePoint to Drive Employee Engagement
With the recent acquisition of Yammer, Microsoft is is now able to truly support social collaboration within the enterprise. Are you ready to take advantage of this? As mentioned in our webinar with Forrester last week, just because you’ve built it, doesn’t necessarily mean that they will come (Field of Dreams, anyone?). A successful social […]
Dreamforce: Managing Social Conversations with Buddy Media
Barbara Meskin from Jim Beam presented how that brand learned how to engage customers through social media on a global scale. The journey that she decribed included the following steps over two years, although these things were not done linearly all the time: Social Audit – here they had to figure out what they had […]
What’s Happening at Dreamforce 13?
A lot! Perficient’s Mark Polly and Michael Porter are currently attending Dreamforce 13 and blogging regularly about what they are learning. Whether you are interested in content, mobile, social, email or anything else digital, you can follow along beside them as they share the best tips and lessons from Dreamforce […]
Dreamforce: Crack the Code on Social Selling
So I’ve always been interested in how you sell social given that so many have problems in defining it. Hence my interest in this session on social selling. People from Salesforce, Sales Benchmark Index, Pandora, Linkedin, and others brought this session. Note also that social has officially matured that people […]
Webinar Replay: Forrester & Perficient on CIO & CMO Convergence
On Wednesday, we hosted a webinar on the CIO & CMO Convergence: Microsoft for Cloud, Social & Mobile Enterprise Social Networks. Guest speaker Rob Koplowitz from Forrester, and Perficient’s own Director of Web & Social Collaboration, Rich Wood, discussed what defines an enterprise social network and where the true value lies. Rob kicked off the […]
How To Do Social Marketing Wrong and Pay a $340,000 Fine
According to Christian Ziberg in the iDownloadBlog, Samsung was recently found guilty of violating fair trade rules by hiring a large number of writers and having employees trash-talk their competitors. It looks like Samsung asked these people to post anonymous comments on various websites talking up Samsung and talking down other phones. […]
The CIO and CMO Imperative: Collaboration
Because technology is now a key tool that enables marketing, the CMO – CIO worlds have collided, requiring enhancements to collaboration not only among those two groups, but also across the organization. But what is it that has changed, and what are these new challenges that we face? What’s changed? The business is directing the technology budget. CIOs […]