Posts Tagged ‘Social Media’

Mark Polly, Director at Perficient, recently wrote a blog post on how we can use hashtags to help make cancer information more searchable for those that need it.   Over on Symplur.com, Dr. Michael Katz talks about connected health care. In this blog post, Hashtags in Cancer Care: Embedding Meaning in Digital Health, he proposes […]

Over on Symplur.com, Dr. Michael Katz talks about connected health care.  In this blog post, Hashtags in Cancer Care: Embedding Meaning in Digital Health, he proposes a more formal set (“ontology”) of hashtags for cancer information.  While hashtags have traditionally been a means of spontaneously organizing Twitter  tweets, I think Dr. Katz’s idea has a lot […]

Forrester and Nate Elliott just released a short but insightful paper on Why FaceBook is Failing Marketers.  He and the other authors include survey feedback from the value marketing professionals receive from Facebook.  It’s worth it to read the whole article if you have access to Forrester. What I like best is his analysis of […]

According to Christian Ziberg in the iDownloadBlog, Samsung was recently found guilty of violating fair trade rules by hiring a large number of writers and having employees trash-talk their competitors.   It looks like Samsung asked these people to post anonymous comments on various websites talking up Samsung and talking down other phones.     […]

Because technology is now a key tool that enables marketing, the CMO – CIO worlds have collided, requiring enhancements to collaboration not only among those two groups, but also across the organization. But what is it that has changed, and what are these new challenges that we face? What’s changed? The business is directing the technology budget. CIOs […]

I am enamored with IFTTT (pronounced as IFT).  IFTTT is like that parent or spouse that does things for you.  If you are sitting on the couch, you can call out, “Can you turn the lights off?” and that person will do it for you.  You want a sandwich?  “Honey can you get me sandwich?” […]

Online marketing is a challenge.  When you think about having a conversation with your customer or potential customer, where you communicate can have a dramatic impact on whether your message gets through. Many people can identify Facebook and Twitter as two common social media outlets. The Conversation Prism by Brian Solis and JESS3, shown here, does a […]

Oracle says that companies everywhere are trying to figure out how being “socially enabled” can “drive superior customer experiences.” It’s clear that we’ve come a long way in social business initiatives in recent years. “Business executives now understand that creating a socially enabled enterprise can create better customer experiences, enable more responsive internal networks and […]

Here in the U.S. we take privacy seriously and often go to great lengths to avoid asking customers for personal information. It appears that global consumers are more open to sharing personal information about themselves than maybe what everyone assumes. Sandy Carter recently posted on her blog Social Media to Social Business about an interesting study  IBM recently […]

Your weekly social media news in byte size pieces… The Bird is Leaving Its Nest The little blue bird that was born in March of 2006 is finally ready to fly. Twitter has filed for its IPO. With the company being valued at over $10 billion, this is one of the most anticipated public offerings […]

Organizations are beginning to realize the true cost of losses in productivity and efficiency due to gaps in collaboration and communication. As a result, portals, collaboration tools and social business enablers are taking center stage in enterprise technology. Intranets are connecting employees, giving them easy access to documents and information, and enabling them to collaborate […]

The title of this post by CIO.com caught my attention immediately this morning: How IT Pros Can Use Pinterest for Career Growth Pinterest launched in 2010, and since then I have kept my eyes on its growth and how people are using it for sharing and posting visual content. I never thought that the visual […]