Just for fun, let’s take a few common scenarios for content management teams, and run through how to add personalization to Sitecore with SCORE. You’ll be shocked at how easy this is – why more companies don’t jump in and start personalizing their content and user experience is a mystery to me. Scenario #1 – […]
We are all about data-driven marketing and actionable insights from data, but when you collect data in multiple places, things can get sticky. Let’s see how to best use data from these systems.
In part 1 of this series, we discussed how personalization in Sitecore can be embedded within a Snippet to create personalization rules that are used within global (or reusable) elements like headers or footers. In part 2, we will now discuss how Snippets create a whole new type of personalization in Sitecore – macro personalization. This […]
What is a Snippet? Snippets provide some much needed functionality within the Sitecore CMS. If you’re not familiar with Snippets, they allow content editors to design and create “reusable page fragments” (or in atomic design terminology organisms) that can be used and reused within pages of your Sitecore site.
Queue Thursday morning and it’s time to get started. We know we’re building the foundations of a new website, and we want to start it off correctly. To do this, we’re going to follow what we call the ‘Assembly Process’. Assembly Process If you’ve worked with Cesia or myself in the past, you’ve probably seen […]
We recently built a website that meets the minimum viable product for a customer in under 24 working hours. An Enterprise Accelerator is the key, the secret sauce. This particular accelerator is built upon SCORE, but these principles can be applied to any CMS accelerator platform.